There’s only one Lionel Messi, and celebrating that fact adidas launch the Messi ‘Unparalleled’ pack, with a new signature X Speedflow .1 for the Argentinian that highlights his uniqueness.

This week adidas dropped the ‘NumbersUp’ pack, with a design inspired by the reveal of player ratings in FIFA 22 and the chase for that elusive 99 marker. Now they follow that up with the ‘Unparalleled’ pack, which places the crown on Lionel Messi’s head, with a bright and bold “Victory Blue/Shock Pink/Solar Yellow” colourway that features a special ‘Messi 100’ graphic displayed across the upper.

messi 1-min.jpg
messi 4-min.jpg

Messi recently returned to adidas’s speed silo, the X Speedflow, and that speed relates not just to being fleet footed, but also quick of mind; the PSG forward capturing that to perfection.

The ‘Unparalleled’ X Speedflow .1 features a raised forefoot and Carbitex carbon fibre insert for unmatched propulsion. Inside, an agility cage straps the foot down, while outside, Adidas Primeknit skin offers unrivalled comfort.

messi 2-min.jpg
messi 6-min.jpg

Shop the Messi 'Unparalleled' pack at