Creative Soccer Culture

Football Apparel

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Performance Football Apparel

adidas Launch Ajax 19/20 Away Shirt

What better way to launch a new kit than to wear it as you win your 34th league title, completing an impressive domestic double. That’s the way Ajax roll anyway, as they launched their new 2019/20 away shirt from adidas just prior to their crunch clash with De Graafschap.

Performance Football Apparel

adidas Unveil Manchester United 2019/20 Home Shirt

Manchester United are putting last season behind them as quickly as possible by launching their new adidas home shirt for the 2019/20 season – a landmark year which celebrates the 20th anniversary of their famous 1999 treble winning season.

Performance Football Apparel

Nike Launch Corinthians 2019/20 Away Shirt

In honour of their loyal fanbase, Corinthians have launched their 2019/20 away shirt from Nike, with the design celebrating the 50th anniversary of the foundation of the Gaviões Da Fiel, the team’s biggest supporters group.

Performance Football Apparel

adidas Launch Bayern Munich 2019/20 Home Shirt

Bayern Munich have unveiled their new adidas home shirt for the 2019/20 season, and they could be lifting immediate silverware in it when they kit up for the first time on Saturday to play their final league game of the current campaign.

Performance Football Apparel

Crystal Palace Debut 2019/20 PUMA Home Shirt

Crystal Palace revealed, and then debuted their new PUMA home kit for the 2019/20 season on Sunday as they wrapped up their Premier League fixtures with a enthralling 5-3 victory over Bournemouth at Selhurst Park.

Performance Football Apparel

adidas Launch Juventus 2019/20 Home Shirt

When you've just won your eighth consecutive Serie A title you've earned the right to do pretty much whatever you want when it comes to kit design, and for the 2019/20 season adidas have mixed things up for the Juventus home shirt.

Performance Football Apparel

adidas Launch Ajax 19/20 Home Shirt

Putting the crushing Champions League semi-final defeat behind them, adidas launch the Ajax 2019/20 home shirt, which comes under the tagline ‘It’s not the end, only the beginning. The future is here’.

Performance Football Apparel

Torquay United Launch Stunning Special Edition Anniversary Shirt

Turning on the style to celebrate the double header of the National League South title and the club’s 120th year, Torquay United have launched a special edition anniversary shirt, which features a stunning design in honour of the Gulls’ unique heritage.

Performance Football Apparel

PUMA Launch Borussia Dortmund 2019/20 Home Shirt

With the Bundesliga title likely to evade them this year, Borussia Dortmund turn one eye to next season, with the launch of their 2019/20 home shirt from PUMA. The new shirt design combines traditional and modern elements to mark the German football club's 110-year anniversary.

Performance Football Apparel

adidas Launch Leicester 2019/20 Home Shirt

Bringing the whole community together, including first team players, Leicester City Women, Club legends, girls in the Regional Talent Club and boys in the Premier League Kicks programme, adidas launch the Leicester City 2019/20 home shirt.

Performance Football Apparel

Umbro Launch Bournemouth 2019/20 Home Shirt

Adding some fine details to a familiar design, Umbro has launched the Bournemouth 2019/20 home shirt, which the Cherries will wear in their final home fixture of the season against Tottenham.

Performance Football Apparel

New Balance Launch Celtic 2019/20 Home Shirt

Already looking ahead to next season, New Balance have launched the new 2019/20 Celtic home shirt. It comes under the new campaign title of ‘On To Victory’, which is inspired by the famous Celtic song, ‘Celtic, Celtic, that’s the team for me’.

Performance Football Apparel

Nike Launch Chelsea 2019/20 Home Shirt

Nike take a new direction for Chelsea’s 2019/20 home shirt, creating a look that is entirely unique to the Blues. Created as a homage to Stamford Bridge, Chelsea's home ground for over a century, the shirt features an all-over sublimated graphic with imagery of the famous stadium.

Performance Football Apparel

Parma And Sampdoria Swap Shirt Designs For Upcoming Fixture

Friendship in football is a funny thing that we can’t quite wrap our heads around on these shores. But over on the continent clubs often share close bonds, and one example of this comes from Parma and Sampdoria, who are set to show their affinity for one another by swapping shirt designs in their upcoming Serie A fixture.

Performance Football Apparel

Umbro Launch Santos 2019/20 Home Shirt

Celebrating anniversaries of past triumphs has been a trend with a lot of new shirt releases recently, and Umbro have helped Santos join the party with their new 2019/20 home shirt, which pays homage to the club’s treble success from 55 years ago.

Performance Football Apparel

Corinthians Launch Nike 2019/20 Home Shirt Inspired By El Fenomeno

In celebration of El Fenomeno, Nike and Corinthians have launched the club’s 2019/20 home shirt, which honours the legacy of Ronaldo and the successful spell he had at the Brazilian club. And the homage doesn’t just stop at the shirt, with a new multi-sport court, named Arena Ronaldo, opening in the northern sector of the Corinthians Arena.

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