New Balance are recognising Liverpool's historic sixth Champions League win by launching a celebratory collection. Fittingly labelled as the 'Six Times' collection the pack drops as a tribute to the club's illustrious European history, which reached a new chapter when The Reds bagged their latest triumph in Madrid in the summer.

The 'Six times' collection features a special edition club crest that pays homage to iconic years in Liverpool FC’s history: 1977, 1978, 1981, 1984, 2005 and 2019. Included in the range is a bespoke Liverpool FC red pepper 2018/19 home jersey, training wear, a football and off-pitch items including a cap, bobble hat, snood and two bags. Each product features the special edition club crest calling out those landmark years.


Kenny McCallum, General Manager at New Balance Football, said: “We’re excited to offer LFC fans the chance to celebrate last season’s Final, with the new collection.” The range has been shot around the city of Liverpool with locations matching the route of the Club’s city centre parade in June 2019. As if you needed another reminder they've won it six times, eh?


The Liverpool 'Six Times' jersey is available now at while the full collection is set to drop on November 21.