Creative Soccer Culture

Football Apparel

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Performance Football Apparel

Macron & Crystal Palace Drop 23/24 Home Shirt

Coming out of nowhere with what we feel is a lowkey contender for shirt of the 24/25 season already, Macron and Crystal Palace have dropped their new home shirt, which pays homage to 100 years of their home ground, Selhurst Park.

Performance Football Apparel

New Balance & FC Porto Unveil Club's New Away Shirt For 24/25

As with the recently released home shirt, FC Porto’s new away shirt for the 24/25 season from New Balance takes inspiration from the Dragon – symbol of the city and the club.

Performance Football Apparel

Our Top 10 Euro 2024 Kit Designs

As we all know, Euro 2024 gets underway at the end of this week, but before a ball has even been kicked we’re picking out our champions in the style stakes, ranking our top 10 kit designs from the competition.

Performance Football Apparel

New Balance Launch FC Porto 24/25 Home Shirt

New Balance and FC Porto have unveiled the club’s home shirt for the 24/25 season, and it arrives as tradition dictates, in blue and white stripes. But there’s a slight tweak on that tradition, with the presence of a smoke effect in the blue stripes, representing the Dragon, symbol of the city and the club.

Performance Football Apparel

adidas Reveal Newcastle 24/25 Home Shirt

Commencing their new partnership together, Adidas have revealed the new Newcastle home shirt for the 24/25 season, and it draws inspiration from the classic 2002/03 home kit, worn during the Magpies’ last appearance in the UEFA Champions League until their return last season.

Performance Football Apparel

Hummel & Celta Vigo Reveal 24/25 Home Shirt

Landing just days after Celta Vigo announced their new five-year kit sponsorship deal with hummel (replacing long-term partners adidas), the Danish brand has revealed the new 2024/25 home kit design for the Spanish club.

Performance Football Apparel

adidas Launch Jamaica 24/25 Home, Away & Prematch Shirts

Drawing from the heritage, culture and natural beauty of the island, adidas have unveiled the new Jamaica home, away and prematch jerseys for 2024 and beyond. The Reggae Boyz will debut the new jersey in their FIFA World Cup qualifying matches on 7 and 9 June.

Performance Football Apparel

Real Madrid Unveil 24/25 Home Shirt From adidas

Fresh off of sealing La Decimoquinta and announcing the signing of Kylian Mbappe, Real Madrid have revealed their new home shirt from adidas for the 24/25 season.

Performance Football Apparel

Nike Launch Tottenham Hotspur 24/25 Home Shirt

With emphasis on the sleeves, Nike have unveiled the new Tottenham Hotspur home shirt for the 24/25 season, which brings the navy accents common in Spurs kits into far more prominence.

Performance Football Apparel

adidas Reveal Ajax 24/25 Away Shirt

Always high on the jersey drop priority list, adidas have revealed the new Ajax away shirt for the 24/25 season. And, as you’d imagine, it’s a typically bold affair, with the creative nature of Amsterdam acting as the inspiration for the new kit.

Performance Football Apparel

Macron Reveal 24/25 Home & Away Kits For Cadiz CF

Rolling the clock back to take inspiration from the club’s shirt designs of the early 90s, Macron have revealed the Cadiz CF home and away shirts for the 24/25 season.

Performance Football Apparel

New Balance Reveal LOSC 24/25 Home Shirt

Seeing in the club’s 80th anniversary, New Balance have revealed the new home shirt for Ligue 1 side, LOSC Lille, and it comes presented in the side’s traditional colours, but with an updated version of the Lille scapular chevron.

Performance Football Apparel

PUMA & AC Milan Launch The Club's New Home Shirt For 24/25

Nodding to the 125 year history of the club, PUMA and AC Milan have revealed their new home shirt for the 24/25 season, which features a traditional take on the classic red and black stripes.

Performance Football Apparel

Borussia Dortmund Unveil 24/25 Home Shirt From PUMA

Designed to fuse tradition with a sleek pinstripe flair, PUMA and Borussia Dortmund have revealed the club’s new home shirt for the 2024/25 season, which the team will wear in the final match of the current Bundesliga season against Darmstadt.

Performance Football Apparel

Umbro Brazil & Charlie Brown Jr. Team Up For Limited Edition Santos Shirt

Umbro Brazil and Santos have reunited with legendary Brazilian rock band Charlie Brown Jr. for a special edition jersey that follows the success of their first collaboration in 2002.

Performance Football Apparel

adidas Reveal Arsenal 24/25 Home Shirt

Combining a stripped back approach with a traditional look, Adidas have revealed the Arsenal home shirt design for the 24/25 season. The main point of note is that it features the Arsenal cannon in place of the club crest on a home shirt for the first time in 35 years.

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