Creative Soccer Culture

Closer Look At The adidas 'EQT Pack'

Celebrating 30 years of EQT in style, adidas pays homage to the iconic OG colourway, combining it with its most iconic franchise in the Predator Freak+, which arrives alongside a wider pack that includes a low-cut Predator Freak.1, a Predator Accelerator 4D EQT Trainer, and a wider apparel collection.

Following its unveiling back in August, the adidas EQT Pack is now finally available on European shores, arriving in the iconic colours of the OG EQT collection that shook up sports culture back in 1991. When it originally arrived 30 years ago, the EQT line radically adjusted the Three Stripe positioning, both physically and metaphorically, replacing the classic Trefoil logo with the modern Three Stripe branding that features across all performance wear today. To signal that shift, adidas presented its new equipment in a fresh and unmistakeable “Green/White/Black” colourway. 

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Now adidas pay homage to that monumental switch up by combining that colourway with its most iconic franchise; that’s the best technology of adidas Football today in the Predator Freak, wrapped up in the colours that represent one of adidas’s most defining gear shifts.

It’s the first time that the EQT colourway has been used on football boots, and it arrives primed and ready to spark a new generation. On the Predator Freak – available in both collared ‘+’ and low cut ‘.1’ variations – it sees a white base combined with pops of “Sub Green” through the forefoot of the soleplate and through the unmistakeable Demonskin spikes. Of course, the Predator Freak doesn’t arrive on its own, joined by lifestyle options including the Predator Accelerator 4D EQT Trainer.

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The Predator Accelerator 4D EQT Trainer brings all kind of nostalgic feelings, lifting the silhouette from ’98, wrapping it in the colours from ’91, and sitting it on the revolutionary and modern day 4D outsole – the perfect balance of past and present, nodding to the heritage of the brand while remaining progressive. It sees the “Sub Green” popping through the rubber elements in the forefoot, wavy mesh panel in the midfoot, and the leather overlay on the heel. The instantly recognisable Three Stripes are presented in black for a standout look. From a construction perspective, the tongue comes in Primeknit, while the forefoot is soft leather.

The footwear is joined by a supporting adidas Tiro collection, which complements the pack and bridges the gap between performance and lifestyle, carrying the EQT legacy beyond the pitch. A nod to the past while embracing innovation, the EQT line encapsulates adidas’s ethos, showing the brand's desire to experiment with its vast archive, and we’re all for it.

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Highlighting its reach and influence, the launch of the EQT Pack was also joined by the return of the iconic style across the third shirts and corresponding training collections of the Three Stripes' premium European contingent, including Arsenal, Manchester United, Juventus and Real Madrid. It saw the return of the EQT logo on all garments from the collections, presented on the background of the colours used for each third shirt, with the standout being some throwback track jackets for all teams.

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Shop the adidas EQT Pack at prodirectsoccer.com

Author
Daniel Jones

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