Creative Soccer Culture

Umbro Join Forces With Carnival For AW23 Capsule Collection

Inspired by a love of the game and Thai streetstyle, Umbro Thailand have teamed up with streetwear aficionados Carnival to drop an bright and bold capsule collection that’s fuelled by football.

Umbro continue their reign as the kings of the collab game, once again working with a lifestyle brand to combine their rich archive heritage with street style. This time, it’s Thai brand, Carnival with whom the Double Diamond join forces. Founded in 2010, Carnival began life as a sneaker store, pioneering the use of social media and online marketing to provide the latest styles to sneakerheads across Thailand. Fast forward to today and they are now a key player in the Thai streetwear scene.

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For Autumn/Winter ’23, the collection pays homage to classic Umbro styles, intertwining football silhouettes and graphics with Carnival's distinctive flair. The result is a timeless aesthetic that strikes the perfect balance between terrace wear and street style.

Inspired by iconic silhouettes and prints from Umbro’s archive, the collection boasts several jerseys, each one featuring a unique style from classic stripes and colours to geometric graphic patterns.

A selection of seasonal wardrobe staples including Sweaters, Jackets, T-shirts, and shorts are also available as well as caps, scarves and water bottles to complete the collection.

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The Carnival X Umbro AW23 collection is available from Saturday 25 November via Umbro Thailand, Carnival Online Store and selected retailers across Thailand.

Daniel Jones

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