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PUMA and A$AP Rocky Bring Music, Fashion and Football Together with Man City & AC Milan Jerseys

The lines between football, music and streetwear have never been blurrier, and PUMA's latest collaboration with A$AP Rocky is another sign of just how connected those worlds have become.

Performance Football Boots

PUMA Future 9 ‘Playmaker’ Boots Bring Portuguese Street Football Flair to the Pitch

PUMA has unveiled a fresh new take on the Future 9, and the latest ‘Playmaker’ edition is impossible to ignore. Arriving in the official colourway "Puma White/Vibrant Blue/Sun Stream/Light Aqua", the vivid design is eye-catching and inspired by the creativity, flair and the fearless attitude that defines street football.

Interviews

Sandro Tonali Is Learning To Love The Chaos

Sandro Tonali has always seemed comfortable with the uncomfortable. Leaving Brescia for the weight of expectation at AC Milan was one thing.

News

Inside Nike’s Toma Own The Cage London Final

There’s a specific kind of magic that only exists inside a London football cage. It’s the sound of the ball clattering against chain-link fencing, the bass heavy echo of music rattling through surrounding cars and houses, and the sheer, unadulterated disrespect of a nutmeg pulled off in tight quarters.

Boot Spotting

Is Declan Rice Set to Leave adidas?

From West Ham to Arsenal, Declan Rice has grown into one of the most influential central midfielders in world football. And through it all, he's been wearing adidas boots. But could that era be coming to an end?

Features

Inside Palermo’s Fresh New Identity

Modern football rebrands are pretty predictable. When a club suddenly feels like it needs to feel contemporary, sans-serif is locked in, historical details dug up and, several hundred words of brand strategy later, you end up with something that tends to look like every other rebrand.

Lifestyle Clothing

Stine Goya x Umbro? Say No More

Stine Goya’s latest Umbro collaboration for Fall/Winter 2026 is about as close to perfect as you can get.

Performance Football Apparel

Young Boys Turn Back Time With Heritage-Inspired 26/27 Third Shirt

Some shirts are inspired by a club's history. Others wear it front and centre. Young Boys' new 2026/27 third kit falls firmly into the latter category, drawing on one of the most recognisable landmarks inside the Wankdorf Stadium: the legendary Wankdorf clock.

Lifestyle Sneakers

West Ham Step Into the New Balance Era With Their Own 480 Trainer

One of the best things about having New Balance as your kit supplier is the complimentary shoes that you get as part of the bargain, as West Ham are now finding out with the reveal of their very own 480 trainer.

Performance Football Apparel

Does Man City’s 26/27 Third Shirt Represent the Future of Football Shirt Design?

Manchester City have officially unveiled their 26/27 third kit, and while the shirt itself is clean, understated and undeniably wearable, it's the story behind it that makes it one of the most interesting releases of the season.

Performance Football Apparel

Liverpool's 26/27 Third Shirt is Inspired by European Nights at Anfield

It definitely feels like Liverpool fans want new signings rather than a new shirt right now, but it’s the latter they get, as adidas reveal the club’s new third shirt for the 26/27 season.

Performance Football Equipment

The Best Ball Designs for the 26/27 Season

The centre of attention but often overlooked, the humble football is the essence of the game. Doesn’t quite come in all shapes and sizes (spherical is essential) but it does come in some pretty radical looks these days.

Performance Football Equipment

adidas Marks the End of an Era with Last UCL & UWCL League Phase Match Balls

adidas has unveiled the official match balls for the 2026/27 UEFA Champions League and UEFA Women’s Champions League league phases, and with Nike set to take over as UEFA’s official match ball supplier from 2027/28, they carry a little more significance than usual.

Lifestyle Clothing

Is adidas & Real Madrid’s EQT Culture Wear Collection Nostalgia Done Right?

adidas and Real Madrid have just dropped a new, beautifully bold EQT Culture Wear collection, which is as timeless as it is iconic in its visual presentation. But it's left me wondering: when are we going to stop tapping nostalgia?

Performance Football Apparel

French Amateur Side La Ligugéenne Make Moves to Put Themselves on the Map

Taking a different route to recognition, French amateur side La Ligugéenne Football, with the backing of Kappa, have revealed a beautiful new kit for the 26/27 season, one that the club will be hoping will catch the eye beyond its local fanbase.

Interviews

Meet The Boot Brand Making Football Footwear Simple Again

“There’s a lot of shouting with boots in the space,” says Ben Chehebar. “We didn’t want to add to that noise.” Spend any amount of time looking at football boots right now and you’ll understand what Chehebar, the founder and creative director of Eleven, means.

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