Returning to where it all began — the street, the community, the concrete pitches soaked in blood, sweat, and pride — adidas and Sport Lisboa e Benfica have just unveiled the club’s 2025/26 home, away, and third shirts.
The campaign for the new Benfica home, away and third kits, titled “Back to the roots. Where legends are born.”, is a gritty, emotional homage to the purest form of the game and the club's deep cultural DNA. Shot through the lens of nostalgia and identity, the campaign film features both present and past legends: António Silva, Tomás Araújo, Álvaro Carreras, Florentino, Pavlidis, Andreia Faria, Lúcia Alves, Beatriz Cameirão, Joana Silva — and the eternally iconic Shéu and Mantorras. Together, they guide us through alleys, parks, and tarmac courts that shaped the Benfica mythos. This isn’t about flash — it’s about feeling. It’s a reminder: this is not just football. This is Benfica.
All three jerseys channel a common aesthetic core — a vintage goal graphic in monochrome, anchoring the kits with a bold “SLB” acronym. It’s the kind of design that transcends time, a salute to the nets we dreamed of hitting long before stadium lights ever glared.
Home Shirt
Drenched in Benfica’s unmistakable red, the home kit keeps things classic with a white and black collar — a sharp nod to retro elegance — and those clean, white adidas stripes running along the shoulders. It’s everything a traditionalist wants, with just the right modern inflection.
Away Shirt
A statement in subtlety, the away jersey comes in a smooth beige base accented with red detailing and black three-stripe shoulders. But it’s the sleeve trim that elevates it — a vintage goal motif in black and white, matched by a goal-net inspired pattern subtly woven into the fabric. It’s understated, but heavy with storytelling.
Third Shirt
Crisp in white with red detailing, the third kit shares the same goal-net graphic texture as the away, tying the collection together thematically. Red stripes on the shoulders bring that signature Benfica aggression, while the overall look keeps things clean and focused.
The new jersey is available now at slbenfica.pt/loja
