Creative Soccer Culture

Nike Reveal Australia 2014 World Cup Away Shirt

Socceroos away strip is inspired by the famous 1974 kit.

Nike have unveiled the new Australia away shirt for the 2014 World Cup, augmented with the best in performance innovation as well as design details that reflect the national team's proud football history. Inspired by the design worn by the Socceroos when they qualified for their first ever finals 40 years ago.

The jersey boasts a stylish and modern yellow johnny collar, another reference to the iconic 1974 national team. The design team placed the Australian coat of arms on the chest of the jersey within a new shield, replicating the shape of the crest worn on the jerseys at the 1974 tournament, and fulfills the players’ stated desire to “feel the history of our country.”

“We are now used to seeing Australia at the highest levels of international competition as this will be their third consecutive appearance on football's greatest stage, and so we wanted to create an inspirational kit that looks back and pays homage to the first time they qualified for the world tournament. This new kit reflects the fighting spirit and pioneering can-do attitude of the 1974 national team,” said Martin Lotti, Nike Football Global Creative Director.

Inside the back of the neck, a woven pennant tab features the Football Federation Australia (FFA) logo surrounded by the famous and inspiring quote, “We Socceroos can do the impossible,” from Peter Wilson, the captain of the 1974 Australian national team squad.

What do you think of the new Australia World Cup kits? Let us know. Join the conversation on Twitter and Facebook.


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