Creative Soccer Culture

AC Milan & Off-White Reveal New Off-Pitch Uniforms

On the heels of announcing the Style and Culture partnership and debuting their new varsity jacket ahead of the Champions League match against Chelsea, AC Milan and Off- White have revealed their new off-pitch uniforms.

Last week AC Milan and Off-White made their rumoured partnership official, with the announcement that the streetwear brand were set to be the Serie A side’s official Style and Culture Curator. They followed that up by debuting the first piece from the partnership – a stylised Varsity jacket that carried nods to both club and brand. Now, the new off-pitch uniforms are revealed, with a formal option lining up alongside the informal Varsity Jacket and ensemble that we’ve already seen.

The partnership's greater aims explicitly appear via a red tag that adorns the left sleeve cuff of both the formal double-breasted suits and the varsity jackets. Each tag pairs the "I Support" vernacular introduced by the brand's founder Virgil Abloh in 2020 with a pledge selected by its wearer. Ranging from Diversity, Equal Rights, and Freedom of Speech to Education for All, All forms of Love, Social Justice, and beyond, these critical causes and customised "I Support" messages encourage the AC Milan players to physically represent and support the future-forward causes they most believe in every time they step out in the uniforms.

The pledges also underpin the "Wear Your Heart on Your Sleeve" campaign that commemorates the partnership and showcases the new uniforms.

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The formal uniform debuts a double-breasted jacket that appears classic from the front, while the back reveals two sporty vertical tonal stripes and a player's uniform number. Matching suit-style pants introduce split cuffs and a statement tag on the left leg that, with trademark Off-White satire, defines the garment with a "Uniform" quote.

Off-White signatures also characterise the uniform's base layers, which include a long-sleeve and classic short-sleeve t-shirt (in black or white), each printed with the "OFF" stamp logo on the centre chest. The uniform also comprises a black belt finished with a silver Off-White "Arrow" buckle; white leather sneakers with a lateral arrow applique, trademark tonal Off-White hangtag, and the reappearance of "Uniform." A traditional football scarf, featuring the instantly recognisable Rossoneri checkerboard topped with an Off-White block word mark and scripted AC Milan word mark, further blurs the lines between brand and Club.

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The informal uniform retains the pants, shirts, and accessories of the formal uniform but replaces the suit jacket with the Varsity jacket: an Off-White style hallmark championed by the brand's founder Virgil Abloh. For AC Milan, the Varsity jacket is crafted from white leather and introduces graphic patches, including Off-White stripes down the right sleeve and the AC Milan diavolo mascot on the body.

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The AC Milan x Off-White varsity jacket will be available from 11 October to 23 October only on with a portion of proceeds donated to Fondazione Milan, AC Milan's charity foundation. 

Daniel Jones

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