Creative Soccer Culture

PSG x Replay Reveal First Collaborative Denim Collection

After announcing an official partnership back in November of last year, Paris Saint-Germain and Replay have officially revealed their first collaborative collection that together combines the Brand's premium style with the Club's sophisticated soul, and it was unveiled at a special event hosted at the Parc des Princes.

Last November PSG signed a deal with Fashion Box that saw the company’s Replay brand become the club’s Official Denim Partner for the next four seasons, and now the club have unveiled the first capsule from the collaboration at a special event that was hosted at the Parc des Princes. The Replay x Paris Saint-Germain collection itself is comprised of 11 items that all feature a pared-back version of the club’s crest alongside Replay branding.

Workwear-inspired, it features two pairs of jeans — one in stretch denim, the other part of Replay’s Hyperflex Bio line, made with biological cotton and recycled polyester and both available in three washes — three indigo shirts, three denim jackets and one boxy denim trench coat in a smoky blue hue.

Just prior to his appearance at Paris Fashion Week, Neymar Jr. – who has been a brand ambassador for Replay since 2015 – turned up at the So/Bar, the lounge bar overlooking the Parc des Princes football pitch, decked out in Replay x PSG pieces for the event. The 27-year-old appeared to enjoy the company of a gaggle of models and famous faces, including Joan Small, Lorena Rae, Shanina Shaik, Baptiste Giabiconi, and Chiara Biasi.

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The Replay x PSG capsule is set to drop in June and will be available through both Replay’s channels as well as through PSG. Photography by Hypebeast France.

Daniel Jones

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