Creative Soccer Culture

Framed #92 | Juventus Villa Perosa Fixture

Imagine being able to blitz it across a field bare footed in a small provincial village and end up getting the signature of Cristiano Ronaldo. The curtain-raiser to every Juventus season, the Villa Perosa fixture gives fans a chance to see their stars up close and personal. Our latest 'Framed' feature comes freshly delivered with humbling scenery coupled with an elite squad of superstars. 

The fixture itself gives the Juventus A-team a chance to play against the Juventus B-team while engaging with the local community. Tickets are naturally limited but those fans lucky enough to grab a spot on the benches that surround the pitch are treated to a prospect like no other. No half-baked pre-season friendly, for this occasion, both sides were littered with elite talent, including Cristiano Ronaldo. A place that he'll remember as a first game in the Juventus stripes, he opened his account and got on the scoresheet just eight minutes into this match. Paolo Dybala followed suit in bagging a brace before half time and the A-team eventually ran out 5-0 winners.

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The Juventus bus perhaps personifies this rejuvenated side. They are a machine that run on electric talent and this season, the club, the brand and the side have shaped up as another powerhouse that will dominate the domestic and European side. This fixture also gave fans a chance to see the players in their full 18/19 regalia and it's on that note we'll point you in the direction of an interview we did adidas Football designer and Juventus fan, Francesca Benturini about what it was like to be a creative who was able to design a kit for the club she supports.

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Juventus just giving you one more reason to fall in love with their stripes, their sophistication and their all-round humbled heroism, they are a club that forever make football look good. Add Ronaldo to the mix and a team you thought couldn't be matched, just shifted their brand into a whole new ball game. Not here just to make up numbers or bring up the dollar signs in the Juventus bank account, this is a winning formula they're looking to take on Europe with. We look forward to seeing it happen.

Want in with Juve stripes? Just head here, 18/19 is about to hit go.


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