Creative Soccer Culture

PUMA Launch Man City 23/24 Home Shirt

Paying homage to the iconic features of the Etihad stadium, PUMA launch the Manchester City 23/24 home shirt, which is inspired by the jersey worn during the first season at the new ground.

In August 2003, after 80 years at Maine Road, Manchester City made the move three and half miles away to their new residence at the Etihad Stadium. The move marked the start of a new era for the club, defined by new records, new legends, and moments of greatness. Now, celebrating the 20th anniversary of switch, PUMA has launched the 2023/24 Manchester City Home kit, along with a supporting training and leisure wear collection.

The front graphic of the new Home jersey is inspired by the unique architecture of the Etihad Stadium, in particular the four giant turrets visible from the outside of the stadium that form tonal stripes on the jersey.

The postcode of the stadium is displayed on the back of the neck to celebrate 20 years at City’s new home and the jersey features a white V-neck collar that is inspired by the first kit used in the new stadium, the 2003/04 Home jersey.

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Club Ambassador Shaun Wright-Phillips, who was part of the 2003/04 team during the inaugural season at the Etihad said: “The Etihad Stadium plays an important role in Manchester City’s history.

"Players and fans will hold special memories of moments shared there, so it’s fantastic that PUMA has taken inspiration from it for this year’s Home kit. 

“I’m incredibly proud to have worn the Manchester City shirt and played during that debut season at the Etihad. I hope this year’s shirt brings back lots of memories for our fans, as it has for me.

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"The 20th anniversary of Manchester City’s move to the Etihad Stadium is a momentous occasion, celebrating the incredible rise of the club over that period. The new Home kit is a tribute to the incredible moments shared there and the unwavering support of the fans,“ said Marco Mueller, PUMA Senior Head of Product Line Management Teamsport Apparel. The jersey combines modern design elements with tributes to the club’s first season at the new ground, creating a unique and meaningful kit for the payers and the fans, celebrating the place they call home.

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Pick up the Manchester City 23/24 home shirt at prodirectsport.com/soccer

Author
Daniel Jones

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