Creative Soccer Culture

adidas Launch Arsenal 23/24 Home Shirt

Designed to celebrate the 20th anniversary of the 2003/04 ‘Invincible’ season, Adidas launch the Arsenal 23/24 home shirt, which will be worn on pitch for the first time when Arsenal Women face Aston Villa in the final WSL game of the season on Saturday 27 May, while the men’s team will also wear the new kit in their final Premier League match at home to Wolves on Sunday 28 May.

Arsenal’s ‘Invincible’ season in 2003/04 still stands today as one of the greatest achievements in Premier League history, and so, with this coming year marking the 20th anniversary of that feat, Adidas have drawn inspiration from the kit worn by that record-breaking team. The jersey features a new shade of striking red offset with a white sleeve and a lightning bolt pattern which flows vertically from top to bottom.

The Arsenal crest, adidas’ logo and three stripes down each sleeve all feature in gold, and the team’s record of 26 wins and 12 draws over 38 games in that historical season is etched into the side of the authentic version of the kit.

Arsenal legend, Ray Parlour, said: “Playing in that season twenty years ago, surrounded by so many wonderful players is something I will never forget, and it is great to see we are celebrating our club history by bringing out this new home shirt – something I think all the supporters will truly love.

A minimum of 70% of this product is a blend of recycled and renewable materials, continuing adidas’ ongoing commitment to help end plastic waste. Earlier this year, adidas announced that it is ahead of schedule in its journey to replace virgin polyester with recycled polyester in its products wherever possible by the end of 2024. In 2022, 96% of all the polyester adidas used was recycled.

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Pick up the Arsenal 23/24 home shirt from 2 June at prodirectsport.com/soccer

Author
Daniel Jones

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