Creative Soccer Culture

Brazuca Around The World | Russia

The official World Cup ball visits Russia to interview players & fans.

The Brazuca continues its world tour by visiting Russia where it interviewed players on the National Team and met fans. Using 6 HD cameras built into the ball the Brazuca learnt what makes Russia unique and about the confidence that will drive them when they arrive in Brazil.

The official World Cup ball has already visited England, Germany & Spain but in its latest venture it meets players Samedov, Ignashevich and Yeshchenko, as well as bumping into a few fans. Russia topped their qualifying group and will be looking to make a big impression this summer.

The film series entitled ‘brazuca around the world’ is being shot via ‘brazucam’, a unique technology that allows the ball to experience the world from a whole new angle. ‘brazucam’ is a customized brazuca Official Match Ball featuring six HD cameras that capture 360° views of the action. Next stop: Japan.


The Creative Soccer Culture Brief

Sign up to our newsletter and we'll keep you in the loop with everything good going on in the world of Creative Soccer Culture.