Creative Soccer Culture

Inter Milan Launch The 'Timeless2010' Collection

Ten years on from the club’s famous treble, Inter Milan has unveiled its Timeless2010 campaign, consisting of online video content and a range of dedicated products. And first up is a limited edition range of T-shirts and more that celebrate the tenth anniversary of the Nerazzurri’s historic feat.

It’s not often you win a Treble, so when the 10-year anniversary rolls around it’s worth shouting about. And so Inter have launched the Timeless 2010 campaign, celebrating the tenth anniversary of their own impressive Treble, with the triumphs in the league, Coppa Italia and Champions League, which arrived under the watchful eye of Jose Mourinho. Created in collaboration with the Outline Studio Milano, the collection contains a series of items that combine elements of the Timeless2010 campaign combined seamlessly with Inter’s style.

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The initial collection features three marquee tees, each with a slightly altered style but all carrying the key information of Inter’s Treble campaign, including the dates of the matches played that secured each title. The tees are then joined by mobile phone covers and two mugs. This first line-up will be followed in the coming weeks by other exclusive Timeless2010 products, each celebrating the Nerazzurri’s incredible achievement, so be sure to keep an eye out for those. If you support Inter that is.

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Shop the full Timeless2010 Collection at

Daniel Jones

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