Creative Soccer Culture

Hummel & 424 Reveal Third Collaboration With Wilfried Zaha

Danish brand Hummel link up with cult favourite LA based streetwear label FourTwoFour on Fairfax and lead designer Guillermo Andrade for their third collaboration featuring Crystal Palace player Wilfried Zaha.

As one of the most influential figures in modern streetwear, the collection has been created by Guillermo Andrade, lead designer and founder of LA based FourTwoFour on Fairfax which boasts a fanbase that counts Kendrick Lamar, A$AP Rocky, The Weeknd, and Wiz Khalifa among its ever-growing numbers.

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Bringing his own passion for football – and his love for Dutch football and their national team of the last 20 years in particular – the collection is designed with a distinct aesthetic that melds performance silhouettes with contemporary streetwear stylings, made up of a strong red, black and white colour scheme in tribute to the Danish National Team.

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Speaking on the collection, Guillermo explains, “For this collection I wanted to pay homage to the home land of Hummel. I have a real love for Scandinavia specially Copenhagen, after spending quite a bit of time there. The national team always had such iconic Hummel kits”. 

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The collection is released globally on November 9th, available at select retailers and hummel.net

Author
harry.lake

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