Creative Soccer Culture

Nike Launch FFF "Black Collection"

Ripping up the rule book with an unexpected launch, Nike have unveiled the new FFF "Black Collection" featuring, for the first time, a third international jersey for Les Bleus.

With street culture continuing to drive a new fashion focused, football jersey movement, Nike have released the FFF "Black Collection" ― a collection that takes inspiration from street culture and is specially dedicated to supporters of the French national team. Upsetting tradition with an all black colour palette, it brings another dimension to the FFF wardrobe that is synonymous with blue and white. 

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The FFF "Black Collection" is further proof of the cultural shift that's bringing football to new cultural surroundings. The launch campaign sees recent winners of the Nike FootballX Winner Stays, Team Chameleons and Danube City, shot alongside Paris Saint-Germain's Layvin Kurzawa in the 19th arrondissement of Paris.

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The full collection features a Match Vapor jersey, which won't be worn by the French national team, a replica jersey, a polo shirt, a zip jacket and performance pants.

The new collection is available now on the Nike.com store.

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