Creative Soccer Culture

adidas Spezial AW15 Launch Event

A side of adidas that offers an outlet for expression and creativity, the collection of curated contemporary heritage was showcased last night with the unveiling of a beautiful short film.

A collection that runs deep through football subculture, this short film focuses on musician Bill Ryder-Jones on a journey from Merseyside to Innsbruck and was a collaborative project made by Nick Griffiths and SHOWstudio.

Some description

The event of great appreciation with an eclectic crowd of creativity it was the that film took centre stage while enigmatic three striped footwear was on show a plenty. A delicious piece of film making, the AW 15 collection is presented in majestically cool fashion and was followed up with music from Bill Ryder-Jones himself. A perfect blend of culture that brings together music, art and film making it bleeds into the football world with subtle brilliance.


A brand curated by adidas icon Gary Aspden, friends of rock and roll royalty were in attendance. Noel Gallagher and Bobby Gillespie both turning out to support the launch. No doubt a collection that will become perfectly entwined with a match day attire of sophisticated lifestyle wear, it goes on sale from 19th September.
Author
Admin

The Creative Soccer Culture Brief

Sign up to our newsletter and we'll keep you in the loop with everything good going on in the world of Creative Soccer Culture.