Exploring the roster of Nike Football athletes, Dan Leydon has created a series of portraits experimenting with the power of the Swoosh.

Putting the power of perceived brand value to the test, the objective of Dan's was to explore the effect that the Nike swoosh brings to a design. From his own experience, the appreciation of the project was greater when incorporating the swoosh. Certainly an interesting test and better yet, the designs are damn right brilliant.

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See more work from Dan Leydon here.