Creative Soccer Culture

CR7 Trains In "Rare Gold" Superfly

Ever wanted a pair of signature Nike football boots with your personal logo hand made and encrusted with micro-diamonds? Win three Ballon d'Ors and they're all yours kid.

After picking up the 2014 Ballon d'Or on Monday night in Zurich Cristiano Ronaldo was back on the training ground this week to lace up his celebratory pair of "Rare Gold" Superfly IV boots. After posing with the Ballon d'Or for the media with his FIFA Team of the Year team-mates CR7 got used to his new wheels complete with customised Dynamic Fit Collar.

Some description

Ronaldo is scheduled to wear his new signature boots when Real Madrid host city rivals Atletico in the Copa del Rey on Thursday night before scrubbing them up and placing them in his archives alongside his Nike Mercurial Vapor IX White/Gold boots that marked his 2013 Ballon d'Or success. Nike know the drill when it comes to the VIP treatment for their athletes.

Some description
Ancelotti's Army: Ronaldo & Puskas Award winner James with TOTY players Ramos & Kroos.

The gold colourway was selected as the main colour by Nike as they believe gold is earned and Ronaldo has done exactly that in a year that saw him lift the Champions League and chalk up 52 goals in 43 gamesNike have yet to reveal how many pairs have been produced but a boot that features micro-diamonds and a bespoke low fitting collar to Cristiano's exact specifications can be expected to be in high demand should Nike have plans to roll out a limited run.

Some description

Real Madrid and Ronaldo take on Atletico on Thursday 15 Jan where CR7 is expected to wear the boots. What do you think of the "Rare Gold" Superfly? Comments below.


The Creative Soccer Culture Brief

Sign up to our newsletter and we'll keep you in the loop with everything good going on in the world of Creative Soccer Culture.