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Performance Football Apparel

All The New MLS Kits For The 2021 Season

With the 2021 MLS season set to get underway in just over a week, all 27 teams have now unveiled their new jerseys for the campaign. From the majestic to the mediocre, they’re all produced by adidas, and we’ve rounded them up for you to cast your eyes over and judge accordingly.

News

Could We See Serie A Without Any Nike-Sponsored Teams?

Nike have been a mainstay in Serie A since their debut way back in 1997, providing shirts for top teams such as Roma, Juventus, Atalanta, and, of course, Inter Milan. But if rumours are to be believed, could we be set to see the Swoosh drop out of the Italian top flight?
News

Venice Beach FC x EA Sports Unveil FIFA 21 Mural Of Local Legends

Celebrating their inclusion in the game for the second year in a row, Venice Beach FC in collaboration with EA Sports, have unveiled a huge FIFA 21 mural of the kings and queens of the Estadio de Dogtown, overlooking the world famous Venice courts.
News

adidas Unveil Two New Innovations To Tackle Plastic Waste

Well aware of the issues that face the world from plastic waste, adidas have progressed their plans to become fully carbon neutral by 2050, introducing PRIMEBLUE and PRIMEGREEN, two new sustainable technologies that contain 100% recycled polyester.
News

11 Moments of Innovation That Defined The Decade

As we prepare to wave goodbye to one of the most influential decades in football product we're taking a look back at the standout moments that helped define it as exactly that. A period of rapid progression in which the rules of product design were ripped up and re-written over and over.
Performance Football Apparel

adidas Launch Arsenal 2019/20 Home Shirt

The return of the stripes. Arsenal get their adidas partnership underway by unveiling the new 2019/20 home kit that pays homage to the past with a distinctively modern twist. As far as first impressions go it's fair to say that adidas have nailed it with the red half of North London with a stunning debut drop. 
News

adidas Unveil Fully Recyclable FUTURECRAFT.LOOP

In a revolutionary move, adidas look to tackle plastic waste literally one step at a time with the recent reveal of the 100% recyclable FUTURECRAFT.LOOP performance running shoe – a shoe that’s made to be remade.
Design Miscellaneous

Graphic Designer Santi Kits Creates Concept Nike MLS Jerseys

As everyone knows, adidas have a firm hold on MLS, with a deal ensuring that you will only see kits from the German brand worn in the top American league until at least 2024. But concept designer 'Santi Kits' has whipped up an alternate view from a potential Swoosh perspective.
News

Neymar Is The World's Most Branded Footballer

For the superstars of the game, work doesn’t end when they walk off the pitch or training ground. As they take off the boots they are paid to wear as part of a sponsorship deal they replace them with some sunglasses, a watch, or some headphones that are part of a similar endorsement. That they’re seen wearing these items is not by chance; it’s all orchestrated as part of their numerous endorsement deals, and the king of this particular arena is Neymar.
News

Arsenal & adidas Officially Announce Kit Deal

Bringing the three stripes back to North London, adidas and Arsenal have announced a partnership that will run from 2019 through to 2024 in a deal rumoured to be worth £300m.
News

adidas Extend MLS Partnership Until 2024

Major League Soccer have announced a huge new contract with adidas to ensure that the partnership between the Three Stripes and the league will run to at least 2024. The new 6-year deal marks adidas’ largest financial investment in North American soccer, worth $700 million, or $117 million annually.

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