Creative Soccer Culture

Red Bull Salzburg & PUMA Drop 25/26 Away Shirt

When a club is so rooted in its surroundings, it makes sense to carry a piece of home with you wherever you go. For Red Bull Salzburg, that piece is the mighty Hohensalzburg Fortress—the architectural icon that watches over their city like a sentinel. And for the 2025/26 season, it forms the inspiration behind the club’s fresh away kit, delivered in style by PUMA.

Landing in a deep navy tone that mirrors the fortress by night, the Red Bull Salzburg away shirt from PUMA is a powerful fusion of Salzburg’s rich heritage and modern sporting energy. With vibrant red accents, the unmistakable Red Bull logo, and a tonal graphic print running across the body, this is a kit that’s got story, style, and statement stitched into every thread.

But look a little closer and the details speak louder. The tonal graphics subtly reference alpine architecture and mountain landscapes, a nod to Salzburg’s natural drama and cultural depth. There’s influence from the Prunksaal hall, echoes of other historic sights, and a clear through-line to the past—all serving as the backdrop to the future of Austrian football.

Of course, a shirt’s just fabric without the fans. As the club puts it: “Only together are we a team.” So when the Red Bulls hit the road in this fortress-inspired kit, they’ll carry the city, the culture, and the support of their people with them.

Set for its first outing on 12 June in a friendly against Seekirchen, this one’s not just for matchday. It’s for the believers, the travelers, the ones who never miss a beat. It’s heritage with horsepower.

The RB Salzburg 25/26 away shirt is available now on the club's online shop.

Author
Daniel Jones

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