Creative Soccer Culture

Borussia Dortmund Unveil 24/25 Home Shirt From PUMA

Designed to fuse tradition with a sleek pinstripe flair, PUMA and Borussia Dortmund have revealed the club’s new home shirt for the 2024/25 season, which the team will wear in the final match of the current Bundesliga season against Darmstadt.

Taking inspiration from the club’s iconic 1996/97 European home kit – incidentally the last time Dortmund won Europe’s top competition – the minimalistic design of the new Borussia Dortmund home shirt for the 24/25 season from PUMA features their traditional black and yellow home colours, notably with black sleeves, and that look is complimented by small vertical pinstripes, offering up a stylish point of difference to what’s come before.

Carsten Cramer, Managing Director of Borussia Dortmund, said "With this jersey, we are focussing on a real, classic and timeless design that reflects the culture of Borussia Dortmund, which has been shaped by generations of players and fans.

They were sentiments echoed by Marco Mueller, PUMA’s Senior Head of Product Line Management Teamsport Apparel, who  said: "This kit is PUMA’s tribute to the timeless appeal of Borussia Dortmund. We're proud to present a Home kit that encapsulates BVB’s identity, with a nod to their storied past and an eye on their bright future. It is truly classic, just like the essence of BVB.

For the first time from the start of the 2024/25 season our Club Replica jerseys are made using the RE:FIBRE initiative. This will feature 35 clubs and more than three million garments made from RE:FIBRE creating a more circular and sustainable way of producing football jerseys.

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The RE:FIBRE process focuses on textile waste as the primary source of material to create new textiles. The recycled material can be used for recycling again and again without losing quality – making RE:FIBRE a more long-term solution for recycling polyester textile waste.

Meanwhile, the Authentic jersey that will be worn by BVB’s players on the pitch, is made with PUMA’s ULTRAWEAVE fabric, which reduces weight and friction, and features an athletic fit for elite-level performance.

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Pick up the Borussia Dortmund 24/25 Home Shirt at prodirectsport.com/soccer

Author
Daniel Jones

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