Creative Soccer Culture

Umbro & Burnley Launch 19/20 Third Kit Alongside 'Evergreen' Project

Making moves that will have an effect way beyond the football pitch, Umbro have launched the Burnley 19/20 third shirt, with the club announcing that it is part of the ‘Evergreen’ project, a ground-breaking initiative which aims to help counter the global problem of deforestation.

The Burnley 19/20 third shirt is set to be worn by the team in this weekend’s Premier League fixture against Arsenal. The shirt features a dark green base that’s accented by black trim on the collar and cuffs, with the branding and LoveBet sponsoring – still jarring in our opinion – appearing in a contrasting white. The overall design of the shirt is simple, clean and aesthetically pleasing, but in a time where shirt designs tend to draw inspiration from all manner of past events from a club’s history, this shirt comes with a powerful message that’s centred around a current global issue.

For every ‘Evergreen’ shirt purchased, the club has pledged to plant one tree to help offset those lost by the deforestation that continues to have a huge impact on the global climate crisis. In partnership with Burnley FC in the Community, the trees will be planted at Whitehough Outdoor Centre in Pendle; a 22-acre outdoor education facility, nestled in the heart of the Pendle countryside and operated by the Club’s official charity.

Neil Hart, Chief Executive Officer of Burnley FC in the Community, said: “We are delighted to be part of this unique initiative with Burnley FC. The climate crisis is a global emergency, but this is about thinking local and making a change here in our corner of East Lancashire.

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With shirt prices spiralling in the modern market, it's refreshing that, alongside the initiative, the club have set the price of the third shirt at an incredibly reasonable £45 for adults and £35 for kids. Add to that the feeling of doing your bit for this admirable cause, and suddenly the Burnley third shirt presents an all new level of appeal. 

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The Burnley 19/20 third shirt will be available from 31 August at the club's online store.

Daniel Jones

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