Creative Soccer Culture

Performance

6,278 Articles


Performance Football Equipment

TruSox at the World Cup

Football companies spend millions on player endorsements, getting their logos on the feet of the world’s best. For TruSox though, their value lies in a slightly different area of retail space. The American brand are standing on the shoulders of giants and it’s working very well.

Performance Football Apparel

Umbro Announces Derby County Kit Partnership

After narrowly missing out on a Premiership place, losing to QPR in the promotion play-off finals, Derby County will be optimistic about next season. Alongside their renewed optimism comes a new kit deal, announced today, that sees the Rams return to Manchester based Umbro.

Performance Football Equipment

NIKE UNVEILS ELITE DIGITAL INK PRINTING PROCESS

Nike have announced plans to release an Elite Digital Ink Sock that features high-definition graphics and vivid colors. As it stands the new technology will only appear on Nike Basketball socks, but it's obviously got us thinking, could this work on football shirts?

Performance Football Boots

King of Cool | PUMA Move to the Dark Side

The PUMA King Top Di graduated from the Old School with honours, very few boots can rival the King's tradition and quality and to this day it remains one of the coolest boots on the market. Keep your synthetic materials and retina damaging colourways in the changing room, the black/gold is pure uncompromising boot perfection to many.

Performance Football Boots

History of adidas World Cup Boots

adidas have played a huge role in every single World Cup tournament dating right back to 1954. Legendary footballers have created legendary moments wearing the famous Three Stripes on the world's biggest footballing stage and adidas have opened up their archive to relive some of those memories.

Performance Interviews

Nike The Genealogy of Innovation

Nike has today launched the Genealogy of Innovation, an immersive online experience showcasing 40 years of Nike design including 20 years of Nike Football.

Performance Football Apparel

Nike Tight of The Moment X Federation Collection

Recognising that a nations kit is more than just a uniform and more a symbol of national pride, Nike have released the Tight of the Moment x Federation Collection, celebrating the culture of football with four women's performance tights inspired by Brasil, America, England and France.

Performance Football Boots

Mercurial Superfly IV Lands on NikeiD

Nike are offering players to create their own customised Mercurial Superfly IV by placing the breakthrough innovation on NikeiD, providing players the chance to mimic the personalized boot approach seen on pitch by the game's top players.

Performance Football Boots

Umbro Launch World Cup Edition GeoFlare Boots

Umbro have dropped a World Cup edition GeoFlare with a few slight technical tweaks from the previous version and a brand new visual design to hit Brazil.

Performance Football Boots

Lotto Launch Stadio Potenza V Boots

Lotto complete their Summer 2014 boot line up by dropping a fifth generation of their traditional Potenza boot.

Performance Football Apparel

Nike Reveal Celtic 2014/15 Away Kit

Nike have unveiled the new Celtic away kit for the 2014/15 season. Infused with history and tradition, the club will be looking to put it to good use and press on after a season that saw them finish just one point shy of 100 and a recent change in management.

Performance Football Apparel

Retrospect | Nike Brasil Shirts

Nike take us through a time tunnel of Brazil National Team shirts on the eve of the 2014 World Cup. The Swoosh first appeared on the famous yellow jerseys in 1997 and has since produced a series of iconic shirts including a World Cup winning design in 2002 right up to the new strip to be worn by the hosts to kick off the tournament tomorrow.

Performance Football Apparel

OUR TOP 5 ARGENTINA WORLD CUP SHIRTS

We continue our look back at our favourite World Cup kits by visiting Argentina. We've picked out of top 5 famous blue and white striped shirts as the two time World Cup winners travel to Brazil as one of the tournaments big boys.

Performance Football Boots

Pantofola d'Oro Launch Lazzarini WC14 Collection

Pantofola d'Oro have laid down the benchmark as far as luxurious World Cup football boot collections are concerned. The premium Italian brand have delivered an exceptional range of national team inspired boots that ooze the class and stye in which the brand is rightly associated with.

Performance Football Boots

Lotto Launch Zhero Gravity V 300 Boots

Lotto bring an end to the laceless design by installing the new & fifth generation Zhero Gravity as their top end speed silo as the brand reveal more of the summer 2014 line up.

Performance Football Apparel

WARRIOR REVEALS FC PORTO 2014/15 AWAY KIT

Warrior have followed up the reveal on their first ever FC Porto home shirt with the unveiling of the club's camouflage design 2014/15 away strip.

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