Creative Soccer Culture

Neymar Spends $18,000 on Nike Sneakers

Swooshed up with swag and style, Neymar is a self-confessed sneaker collector with global influence. The only footballer to boast a signature collaboration with Michael Jordan sort of influence. Leaving Complex’s Sneaker Shopping series $18,000 lighter, the Brazilian hits up LA to add to his collection.

Taking time out from dodging world record transfer speculation to PSG, Neymar discusses his relationship with Michael Jordan as well as meeting Odell Beckham Jr and Justin Bieber. All influencers in their respective fields with a passion for sneakers and lifestyle. Neymar transitions effortlessly from football to celebrity with his unique fashion style, and has previously debuted Nike releases off the pitch, including the Supreme x Nike Air More Uptempo “Metallic Gold.”

Neymar collaborated with Michael Jordan in 2016

Neymar collaborated with Michael Jordan in 2016

Next in line for the Nike Football throne in a post-CR7 era, Neymar has already marched to the top of Nike’s marketing agenda. Nike have recognised his potential influence in American culture and made strides with his LA Tour earlier this summer. Yet to even hit the prime of his career, and with a wage rumoured to be around €40 million a year if he does move to Paris, it’s no surprise that he didn’t flinch at that $18k bill. Stick them all on expenses, kid.

Author
joe.andrews

The Creative Soccer Culture Brief

Sign up to our newsletter and we'll keep you in the loop with everything good going on in the world of Creative Soccer Culture.