In breaking well outside the four walls of convention and taking to a Parisian church, Paris Saint-Germain and Koché presented a collaboration last night that, rather fantastically, is like nothing we've seen done in football before.
This collaboration between Paris Saint-Germain and Koché reworks a series of iconic shirts into a sparkling array of esteemed looks. Led by Creative Director Christelle Kocher, this is the first link up between the fashion house and football club having recently signed a multi-season agreement as they lead the charge in taking football into the fashion world.
![psg koche soccerbible collaboration portraits_0000_Layer 10.jpg](/media/59559/psg-koche-soccerbible-collaboration-portraits_0000_layer-10.jpg)
![psg koche soccerbible collaboration portraits_0001_Layer 9.jpg](/media/59560/psg-koche-soccerbible-collaboration-portraits_0001_layer-9.jpg)
![psg koche soccerbible collaboration portraits_0009_Layer 1.jpg](/media/59554/psg-koche-soccerbible-collaboration-portraits_0009_layer-1.jpg)
![psg koche soccerbible collaboration portraits_0008_Layer 2.jpg](/media/59553/psg-koche-soccerbible-collaboration-portraits_0008_layer-2.jpg)
Launched in the Church of Saint-Merry, Paris, each piece expands the mind in exploring where football can go with a healthy dosage of Swarovski crystals and woven Koché T-shirts. It showcases just why PSG are the top billing where the creative game is concerned.
![psg koche soccerbible collaboration portraits_0004_Layer 6.jpg](/media/59555/psg-koche-soccerbible-collaboration-portraits_0004_layer-6.jpg)
![psg koche soccerbible collaboration portraits_0005_Layer 5.jpg](/media/59556/psg-koche-soccerbible-collaboration-portraits_0005_layer-5.jpg)
![psg koche soccerbible collaboration portraits_0006_Layer 4.jpg](/media/59557/psg-koche-soccerbible-collaboration-portraits_0006_layer-4.jpg)
![psg koche soccerbible collaboration portraits_0007_Layer 3.jpg](/media/59558/psg-koche-soccerbible-collaboration-portraits_0007_layer-3.jpg)
Modern football might not look how it used to but it's interesting, inspiring and straight up different.
![psg koche soccerbible collaboration portraits_0002_Layer 8.jpg](/media/59561/psg-koche-soccerbible-collaboration-portraits_0002_layer-8.jpg)
![psg koche soccerbible collaboration portraits_0003_Layer 7.jpg](/media/59562/psg-koche-soccerbible-collaboration-portraits_0003_layer-7.jpg)
Photography courtesy of Julien Scussel / PSG and Indigitalimages / KOCHÉ