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Interviews

How LEGO Turned Football’s Biggest Icons into Brick-Built Culture

When The LEGO Group decided to bring Lionel Messi, Cristiano Ronaldo, Kylian Mbappé and Vini Jr. into the world of LEGO Editions, our interest was instantly piqued. On the back of the incredibly impressive World Cup trophy and ball design, we were intrigued to see how some of the world’s greatest players would translate into brick form.
News

Messi, Ronaldo, Mbappe & Vini Jr. Immortalised by LEGO

Ahead of the 2026 World Cup, LEGO have partnered with modern day footballing icons, Lionel Messi, Cristiano Ronaldo, Kylian Mbappe and Vinicius Jr., bringing them into the world of LEGO Editions and immortalising them in the iconic toy form.
Performance Football Boots

adidas & Yohji Yamamoto Bring Back the Iconic Y-3 F50 Tunit

Adidas and Yohji Yamamoto have pulled off a certified ‘if you know, you know’ move, bringing back the iconic Y-3 F50 Tunit Beast pack in two different versions – one for the pitch and one for the streets.
Performance Football Boots

Nike Drop Chapter 3 of the United Pack

Nike United is back, bringing together some of the best athletes in the women’s game, split across the Tiempo Maestro, Air Zoom Mercurial Vapor XVI and Superfly X, and Phantom.
Interviews

VANGUARD: The Creative Soccer Community | Sonya Kondratenko

If you’re not familiar with the work of Sonya Kondratenko, chances are you’ve seen it – you just didn’t realise it.
Performance Football Apparel

Did You Miss Any of Nike’s 2026 World Cup Kits?

Over the last ten days or so, Nike have been drip feeding their federation kits for the 2026 World Cup, but while that approach has prolonged the news cycle, it has meant that some kits may have slipped under the radar. Here, we round them all up in one place for you to admire.
Performance Football Apparel

Do PUMA’s 2026 World Cup Kits Deserve More Love?

PUMA have recently revealed their full line-up of kits for the 2026 World Cup. But do their designs deserve more love than they’ve been getting?
Interviews

Slam Jam and the Art of Interpreting Football

Slam Jam has always understood that football is less a sport than a language. Not as a trend to tap into, but as something lived, absorbed and, over time, reinterpreted.

Performance Football Apparel

Nike's 2026 England Kits Look To Signal a Confident New Era for the Three Lions

The next of Nike’s federations to reveal their wardrobe for the 2026 World Cup is none other than the home of football, England. The designs are a nice mix of tradition and progression, ushering in what is hopefully set to be an exciting new era for the Three Lions.
Performance Football Apparel

Nike’s Korea 2026 Kits Are an Exploration of National Identity

Set to debut on-pitch later this month, Nike have revealed the Korea Men’s National Team 2026 kit and collection, which arrives as a collective ambush of tigers, forged through surprise, precision and shared energy.
Performance Football Apparel

Stars & Stripes Reimagined | Nike Unveil New U.S. National Team Kits Ahead Of 2026

Three decades ago the United States hosted the World Cup. Now, with the tournament primed to return to American soil in 2026, Nike reveal the new U.S. national team kits – designs that tap into the nostalgia of 1994 while bringing the look firmly into the modern era.
Performance Football Apparel

Brazil x Jordan Brand: A New Creative Era for the Seleção

There are kit launches, and then there are cultural moments. Brazil x Jordan is firmly, unmistakably, the latter.
Interviews

Mason Mount Is Still Playing for the Love of It

Long before Mason Mount became a professional footballer – before the fame, the scrutiny and the pressures of elite competition – there was the love of the game.
Performance Football Apparel

Precision Printwork Meets National Pride as Macron Drops Albania’s 2026/27 Shirts

The Albanian Football Association (FSHF) and Macron have lifted the lid on the new Albania national team kits for the 2026/27 cycle. Set to make their on-pitch debut during the play-offs for qualification to the 2026 FIFA World Cup finals, the new look will first be worn when Albania face Poland in Warsaw on Thursday 26 March.
Performance Football Boots

New Balance Drops the Pure Ambition Pack Ahead of Football’s Biggest Stage

With the World Cup clock dipping under the 100‑day mark, New Balance steps firmly into tournament‑season energy with the Pure Ambition Pack, wrapping the Furon v8, Tekela v5 and 442 v3 in bright new colourways.
Lifestyle Clothing

adidas Revives the Cult Classic U.S. Denim Away Shirt

There are football shirts that live in the archives, and then there are shirts that live in pop culture. The USA’s 1994 away jersey – the infamous “denim” number – falls aggressively into the latter. It’s a design that defined a moment, and now, more than 30 years later, adidas is bringing it back.

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