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Interviews

Talking About The adidas x Real Madrid Artist Pack II With The Creators, PichiAvo

Real Madrid and adidas recently revealed the second instalment in their Artist Pack series, and we caught up with the Valencia-based creators behind it, PichiAvo, to find out all about the story and influence behind it.

Performance Football Apparel

adidas Partner With DC Comics For Tigres Femenil Wonder Woman Pre-Match Jersey

More than two years in the making and celebrating the sides well-earned nickname of the Amazons, adidas have partnered with DC Comics to create a special prematch shirt for Mexican side Tigres Femenil.
Lifestyle Sneakers

Rihanna And PUMA Are Back With The Brand New Avanti LS

Rihanna and PUMA have come back together for another FENTY x PUMA collaboration. The Avanti LS is a new, sleek redesign from the Avanti, featuring a striking new heel with short gum studs, highlighting the turf styles of the past. It arrives in a brand-new colourway – a royal blue upper with touches of gold and cream.
Boot Spotting

Global Boot Spotting

It was a weekend packed with games, from the FA Cup to the Supercopa De España. We got to see some incredible performances on display from players wearing some incredible boots. With this comes a great responsibility from us to show you some of the stand out boots from the week. As always, loads of new releases, special editions and old school beauties to look at.
Lifestyle Clothing

Lionel Messi & Antonela Roccuzzo Team Up For All-New adidas Essentials Collection

Marking a significant cultural moment in the game, adidas has launched an all-new collection of sport-style co-ords called adidas Essentials, and to front the collection, the Three Stripes has partnered Lionel Messi with entrepreneur and philanthropist, Antonela Roccuzzo – who also happens to be Messi’s wife.
Lifestyle Clothing

AS Roma & adidas Unveil The New Originals Bring Back Collection

Turning things back to the glory of 1993, adidas and AS Roma have revealed the new Originals Bring Back collection, inspired by the rich heritage of the Giallorossi.

Performance Football Apparel

PUMA Reveal AFCON 2025 Kits For Egypt, CĂ´te d'Ivoire, Morocco, Senegal & Ghana

Ready for the latest push for greatness, PUMA have unveiled the new AFCON 2025 home and away kits for Egypt, Côte d'Ivoire, Morocco, Senegal and Ghana.

Performance Football Apparel

Virginia Dream FC Drop 24/25 Away 'Crown Jewels Kit'

Continuing their creative journey in the game that has become something of a calling card, Arlington-based amateur football club Virginia Dream FC have dropped the ‘Crown Jewel Kit’, their new bespoke away strip for the current campaign.
Interviews

Lifting The Veil On The Creation Of The Ballon d’Or Trophy

It’s one of the most prestigious individual awards in the game, and so the Ballon d’Or deserves a trophy that’s as fitting as its status. Step forward Maison Mellerio, who’ve been crafting the trophy ever since the awards creation in 1956. Here, we get a close up look at the process of creating the trophy, with keen insight from one of the master goldsmiths involved.
Interviews

Gaining Insight From Zeta Into Real Madrid’s Latest ‘Artist Pack’ Collection

In collaboration with Fundación Real Madrid, adidas has unveiled “Artist Pack”, a new collection of apparel designed by graffiti legend Zeta 1970 that celebrates the intersection between art, sport and social inclusion, and we spoke to the artist to find out more.
Lifestyle Clothing

Real Madrid Are The Latest Team To Get A LFSTLR Collection From adidas

Following recent LFSTLR collections for Bayern Munich, Manchester United, Jamaica and Juventus, Real Madrid are the latest team to receive a complementary ‘LFSTLR’ collection from adidas Originals to go alongside their 2024/25 third kit.

Performance Football Boots

How Innovations Like Tailor-Made Women’s Football Boots Help Prevent ACL Injuries

The 2024 Paris Olympics showcased the successes and issues for female footballers: inspiring comebacks, a packed schedule, and groundbreaking equipment.
Interviews

How Chicago-Based Artist JC Rivera’s Characters Completed Real Madrid’s Latest Charity Kits

We connected with contemporary artist JC Rivera, who was commissioned to make a jersey representing the heart of being a Madridista.
Performance Football Apparel

Why The Shorts Are The Best Part Of The 2024 Olympic Football Kits

Picture yourself in the Nike shorts that France are likely to wear in the men’s gold medal match against Spain today like we are. Ditto Japan’s Y-3 style and Guinea’s PUMA pair.
Performance Football Apparel

Athens Kallithea Launch 24/25 Kappa Away Shirt

Taking inspiration from the club’s early years, when their kit combo led to the tongue-in-cheek nickname of “England”, Athens Kallithea have revealed their new away shirt from Kappa for the 24/25 season.
Performance Football Apparel

RB Leipzig Launch 24/25 PUMA Third Shirt On Tour In New York

Taking advantage of being on their first U.S. tour, RB Leipzig have launched their new third shirt from PUMA for the 24/25 season, making their big reveal while in New York.

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