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1. FC Köln & hummel Drop the 2025/26 Karneval Kit

When it comes to kits that blur the line between football and culture, few do it like 1. FC Köln. Once again, the club and long-time partner hummel have leaned into the city’s most colourful tradition, unveiling the 2025/26 Karneval Kit — a jersey that’s more than just fabric and thread.

Features

15 Players Who'd Turn The Tunnel Into A Runway

When it comes to tunnel fits, it’s all about personality, taste, and identity. It’s creativity and expression in truest form. In honour of that, we’ve sifted through the style spectrum of the modern game to spotlight ten ballers we think would absolutely own the tunnel. From bold statement-makers to clean streetwear aesthetics, these are the ballers whose off pitch aesthetics are as elite as their on-pitch finesse.

Features

10 Of The Coldest Goal Celebrations Of All Time

You slam the ball home, and for a brief moment you have the world’s attention – what do you do? You could perform a well-rehearsed routine, a signature move, or you could make a statement. Here’s the best of the latter, 10 of the coldest executed celebrations in the game.

Design Photography

Framed #229 | Real Madrid v Juventus

Under the lights of the Bernabéu, where history breathes through concrete and chrome, Real Madrid and Juventus met in a fixture soaked in European prestige. A collision of legacy and ambition, of old scars and new stars, this is the latest instalment in our ‘Framed’ series.

Performance Football Apparel

Adidas Bring Back Iconic Arsenal 92-94 Home Shirt

Adidas continue to feed us more nostalgia, dropping a remake of the iconic 92-94 Arsenal home shirt, famously worn during a time where silverware filled the cabinets of the Gooners. It’s a love letter to Highbury, to heritage, and to the unfiltered culture of the early 90s.

Performance Football Apparel

Kappa & Tunisia Unveil Striking AFCON 2025 Kits — A Tapestry of Heritage and Pride

As the countdown to AFCON 2025 begins, Kappa and the Tunisian Football Federation have lifted the lid on a trio of fresh designs set to accompany the Carthage Eagles in Morocco — a collection that threads together heritage, culture and modern football identity with unmistakable flair.

Performance Football Apparel

Adidas & Ajax Link Up With ID&T For Pre-Match Collection

Amsterdam’s heartbeat just got louder. Ajax and adidas are fusing football and rave culture as they team up with ID&T for the latest drop of the club’s 750-year anniversary celebrations. The collection nods to the city’s golden ‘90s energy, paying tribute to the fans, the sound, and the spirit that keeps Amsterdam moving.

Interviews

Diving Into The Second Season Of SPZL F.C. With Gary Aspden

Following the reveal of the latest instalment from SPZL F.C., in which Newcastle United, Aston Villa and Celtic all benefitted from the premium label’s focus, we spoke with curator, Gary Aspden, to find out more about what makes SPZL F.C. so… special.

Performance Football Boots

Jude Bellingham x adidas Drop Third Signature Predator — A Tribute To Birmingham Roots

adidas have just lifted the lid on the third instalment of Jude Bellingham’s signature Predator — a release that sees the Real Madrid star go back to where it all began.

Design Miscellaneous

F.C. Copenhagen x adidas Originals Step Into Creative Soccer Culture With ‘IN THIS CITY’

F.C. Copenhagen x adidas Originals Step Into Creative Soccer Culture with ‘IN THIS CITY’

Lifestyle Sneakers

UNHEARDOF x FC Cincinnati Reveal The adidas Forum Low “All For Cincy”

Unheard Of and Adidas link-up with FC Cincinnati to celebrate the club’s 10-year anniversary with “All For Cincy” Forum Low sneaker. Bridging different cultures as well as sports, the piece itself is a modified take on the classic adidas Originals Lifestyle Basketball shoe.

Interviews

Ronaldinho: The Eternal Joy Of Football

Ronaldinho Gaúcho. His smile, his magic, and his freedom with the ball inspired a generation. In this conversation, he reflects on his roots, his style, Paris, Nike, and the joy that carried him through every moment of his career.

Performance Football Apparel

The 10 Best Kit Sets Of The 25/26 Season

With the 25/26 season in full swing and kit drops now mostly complete across the continent, we’ve taken a deep dive into the wardrobes of Europe’s elite to spotlight the 10 best full kit sets of the campaign.

Lifestyle Clothing

Industrial Heritage Meets North London Identity: Arsenal x A-COLD-WALL*

Arsenal have stepped back into the fashion arena, this time joining forces with one of London’s most progressive design houses, A-COLD-WALL*, for a limited-edition 22-piece collection that redefines the intersection of football and fashion.

Interviews

More Than A Kit: Sergio Mareco Talks Us Through The Story Behind the 2026 Federation Home Threads…

A World Cup is always busy, but one thing is for sure – a kit design can speak a thousand words. Words of intent, words of a nation united. It can define a tournament way before any ball is kicked on the pitch. Sergio Mareco, one of the designers behind adidas’ 2026 Federation kits, took us through the journey of creating these latest looks.

Performance Football Equipment

Shaping A Legacy: adidas & The World Cup Match Ball

Adidas have just unveiled Trionda, the Official Match Ball for the FIFA World Cup 2026. It joins a legendary line of balls from the Three Stripes, a tradition stretching back more than half a century. So what better time to look back at a legacy that spans 14 iconic designs and countless unforgettable moments?

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