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Features

Why Now Is The Perfect Time For Tunnel Fits To Take Over Football

Football’s culture has changed. It’s forever growing and evolving, and the next logical step is for tunnel fits to take their rightful place in football. It’s more than just fashion alone, it’s about presence and identity. We’ve seen glimpses from the NWSL and Barcelona, but we need more. It’s time for football to start owning the culture it’s players’ drive.
Lifestyle Clothing

Industrial Heritage Meets North London Identity: Arsenal x A-COLD-WALL*

Arsenal have stepped back into the fashion arena, this time joining forces with one of London’s most progressive design houses, A-COLD-WALL*, for a limited-edition 22-piece collection that redefines the intersection of football and fashion.
Interviews

More Than A Kit: Sergio Mareco Talks Us Through The Story Behind the 2026 Federation Home Threads…

A World Cup is always busy, but one thing is for sure – a kit design can speak a thousand words. Words of intent, words of a nation united. It can define a tournament way before any ball is kicked on the pitch. Sergio Mareco, one of the designers behind adidas’ 2026 Federation kits, took us through the journey of creating these latest looks.

Lifestyle Clothing

Umbro Collaborate With Wasted For A Capsule Built For Life Outside, Year-Round

There’s a certain poetry to the grind — the quiet resilience of those who move through the city, no matter the weather. It’s this rhythm, this culture of the outdoors, that shapes the new Umbro x Wasted capsule.
Lifestyle Clothing

CITY x Smino: A Homegrown Collab Repping St. Louis With Purpose

St. Louis CITY SC has always been more than a football club — it’s a cultural movement stitched into the soul of the city. Now, that identity finds a fresh expression through a new collaboration with one of St. Louis’ most electrifying exports: rapper, style icon, and Zero Fatigue frontman, Smino.
Interviews

Eden Hazard: The Joymaker

There aren’t many in the game that were as entertaining as Eden Hazard in his prime. Now, the former Chelsea star is being introduced to a new generation as an EA FC ICON in the latest edition of the ever-popular gaming franchise, EAFC 26. And we spent some time with the Belgian, to get insight into the honour, as well as diving into what made him tick.
Interviews

Three Nations, One Ball: Solene Stoermann and Hannes Schaefke Tell Us How adidas Designed Footbal…

The World Cup ball requires an icon, and for 2026, that is TRIONDA. A ball set to be the heartbeat of the upcoming tournament. You know we had to speak to the creative minds behind the process, talking all things from technology that transcends the game, to a visual design that will build a legacy.
Performance Football Boots

Nike Drop Bold New Looks With the 'Max Voltage' Pack

The ’Max Voltage’ pack has arrived, a drop that is sure to light up the pitch during the cold winter months. Nike merge performance with innovation and attitude to produce three bold new looks that won’t be slept on.
Performance Football Equipment

Adidas Unveil 'Trionda' Official Match Ball For The 2026 FIFA World Cup

Football’s next big thing just dropped. Adidas show off the ‘Trionda’ for the first time, which will hit the pitch as the official match ball next summer in the 2026 World Cup. The design pays homage to all three host nations with some bold graphics, blending performance, aesthetics, and culture for the game’s biggest stage.
Performance Football Equipment

Shaping A Legacy: adidas & The World Cup Match Ball

Adidas have just unveiled Trionda, the Official Match Ball for the FIFA World Cup 2026. It joins a legendary line of balls from the Three Stripes, a tradition stretching back more than half a century. So what better time to look back at a legacy that spans 14 iconic designs and countless unforgettable moments?
Performance Football Boots

Antoine Griezmann Honoured With Special Edition Kipsta CLR Boots After Hitting 200 For Atleti

Antoine Griezmann scored his 200th goal for Atletico Madrid as they thrashed Eintracht Frankfurt for their first Champions League win of the season. To celebrate, his boot sponsor Decathlon has revealed a special edition Kipsta CLR football boot in honour of the incredible milestone.
Performance Football Apparel

Oakland Roots x CHARLY x Muzae Sesay Third Shirt Lands

Art, culture, and football collide in Oakland as Oakland Roots SC unveil their 2025 CHARLY Third Kit – a piece that flows far beyond the pitch. Designed by internationally recognised, Oakland-based artist Muzae Sesay in collaboration with the San Francisco Museum of Modern Art (SFMOMA), the drop went live in fitting fashion at an exclusive event inside the museum’s walls.
Design Miscellaneous

12 Pentagons Drops The ‘Badly Drawn Ball’ — Perfectly Imperfect

You know when something feels so wrong it’s right? Say hello to the Badly Drawn Ball, an ode to our collective inability to draw a football and the latest release from 12 Pentagons. This is Creative Soccer Culture at its purest.

Lifestyle Clothing

Kappa Authentic FW25 — Football Heritage Reimagined For The Streets

Football heritage meets streetwear attitude as Kappa Authentic reveal their new collection for Fall/Winter 25.
Performance Football Apparel

Cruzeiro & adidas Launch Third Kit In Honour Of The São Francisco River

Cruzeiro and adidas have unveiled the club’s third shirt for the 2025/26 season, and it’s a poetic tribute to one of Brazil’s most iconic natural landmarks — the São Francisco River.

Performance Football Apparel

Portland Hearts Of Pine Blaze A Trail With New hummel Third Kit

Maine has its own way of doing things. That’s been the mantra since Portland Hearts of Pine burst onto the USL scene, and their latest release with hummel doubles down on that ethos. The club has unveiled the Blaze Kit—a jersey that’s as bold as it is rooted, a first-of-its-kind in global football.

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