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Performance Football Apparel

Olympique de Marseille & PUMA Launch Limited-Edition Fourth Kit

Olympique de Marseille and Puma are back with another kit drop, but this one is far deeper than just that. ‘Marseille Monumentale’ is a love letter to the city, its symbols, its mythology, and the identity that binds the supporters to their club with the kind of devotion that only Marseille could produce. This one feels like home.
Performance Football Apparel

Servette FC Reveal A History-Laden 25/26 Fourth Kit From adidas

Servette FC and adidas have rolled out a fourth kit for 25/26 that hits with purpose — a sharp, modern design rooted in the identity of Geneva and its people. This isn’t just another seasonal drop; it’s a statement piece anchored in the spirit of the city.
Design Photography

adidas Asked Us To Make A Lookbook For The 2026 FED Kits – So We Cooked

When adidas come calling, asking for their beautifully expansive range of 2026 Federation home kits to be captured in a Lookbook, you simply can’t say no. So we headed stateside for a road trip like no other…
Performance Football Apparel

Christiania SC Drop Bold Pink Third Shirt from hummel for 25/26

Christiania Sports Club doesn’t do ordinary, and its latest link-up with hummel is a reminder of exactly why. The Free Town outfit has unveiled a fearless new third shirt for 25/26 — a design that pulls its power from the energy of CSC’s women’s team but is made for anyone who feels part of the community that makes Christiania what it is.
Features

Why The adidas Predator Mania “Gunmetal” Is Football’s Ultimate Cult Classic

It’s a colourway that shouldn’t work, a shade football has always treated with suspicion, but somehow it’s become one of the most mythical pieces of footwear the game has ever produced. The adidas Predator Mania "Gunmetal" is a boot built on contradiction—stealth and swagger, subtlety and statement, rarity and resonance. That’s exactly why it’s become the most cult of cult classics.
Performance Football Boots

Skechers Launch Limited-Edition SKX_02 Chrome Colourway

Skechers are going into hyper-rare territory with the launch of the SKX_02 ‘Chrome’ that is hitting the speed market hard. With a shine that catches eyes under the floodlights, this is purely built for disruptors and those that do their work in the spotlight.
Interviews

Pints, Patience & Pure Football: Inside ART OF x Guinness Season 2

There are collaborations, and then there are cultural moments. When ART OF FOOTBALL and Guinness linked for Season 1, the reaction cut through football culture with rare clarity — a meeting of heritage, craft and creative curiosity that felt instantly iconic. Season 2 goes deeper. Not louder, not bigger — deeper.
Design Photography

Framed #230 | FC Barcelona v Athletic Club

This ‘Framed’ feature sees Barcelona return to Camp Nou after two long years, and they arrived back in as much style as they left. A night of colour, noise, and pure blaugrana spirit, all captured in sharp detail as a new era of intent began.
Performance Football Boots

Nike Launch New R10 Tiempo Legend 'Touch Of Gold'

Nike has resurrected a legend. The Tiempo Legend. A boot that once saw Ronaldinho’ s magic back in 2005 is back, as the Swoosh look to revive the ‘Touch of Gold’ that the Brazilian once brought to the beautiful game.
Performance Football Boots

PUMA Unveil Brand-New Future 9 and King In 'Unleashed' Boot Pack

PUMA just unlocked the cage on the new Future 9 and it arrives inside the fresh ‘Unleashed’ pack, bringing a whole new level of creativity to the game. The full pack sees a bright and bold colourway hit the scene as the brand look to move into a new chapter of their story.
Lifestyle Clothing

ART OF x Guinness Return With a Pour of Pure Culture for the 25/26 Jersey

Some collaborations land with such weight that a sequel feels inevitable. ART OF x Guinness Season 1 was one of those — a drop that moved beyond hype cycles and into genuine folklore, rooted in football’s soul. Now, the duo return for Season 2 with a 25/26 jersey that doesn’t just build on the original; it deepens the bond, sharpens the ethos, and pours a little more meaning into the mix.
Performance Football Boots

Fabio Miretti Gives Us First On-Pitch Look At Next-Gen adidas Predator

The wait is finally over. Or at least the silence is. Fabio Miretti just rocked up to Juventus training wearing what can only be the next generation of adidas Predator. This isn’t a leak or a teaser, this is a proper debut out on the grass. We are officially sat.
Performance Football Apparel

FC Versailles & Kappa Drop a Dual-Identity Third Shirt Pack Drenched in Gold

Doubling down on their golden ambition, FC Versailles and Kappa have dropped a bold two-part third-shirt release for 25/26. Blending royal heritage with contemporary street attitude, the duo of designs offers fans a choice in how they represent Versailles — refined, urban, or somewhere in between — all wrapped in that unmistakable gold.
Performance Football Apparel

Nike & Barcelona Nod To 2005 ClĂĄsico Win With New 25/26 Fourth Kit

Barça are dropping a fourth kit that is packed with blaugrana identity, honouring the iconic 2005 Clásico win that was etched into the club’s history by reimagining the traditional colours of the home shirt for something much more bold and brave.
Lifestyle Clothing

Arsenal Drop Some Serious Heat With 'FirePower' Collection

Arsenal have lit the fuse on the 2025 N7 Firepower Collection, coming in hot with a street-ready drop that hits hard. This is true Gunners DNA reimagined with plenty of attitude.

Features

A Decade of Dominance: How adidas Redefined the Modern Football Kit

The kit design game is an ever-evolving one, and it’s a big part of the ongoing brand war that dominates the marketing for the beautiful game. Brands have to consistently reinvent their approaches to stay relevant and to ensure that their designs are on-point, ahead of the curve and hitting the heights. And one brand has been consistently ahead in this regard: adidas.

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