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Interviews

In Conversation with Will Munford: The Story Behind Guinness World Records’ First Ever Football E…

Football can be digested in so many formats, and now we have a new one courtesy of Guinness World Records, who’ve recently released their first-ever Football-specific edition. To find out more about the entire project, we sat down with Senior Manager, Talent & Creative, Will Munford.
Performance Miscellaneous

Erling Haaland Fronts New Campaign as Nike Unlock Neuroscience-based Technology with 'Nike Mind'

One of football’s biggest names is fronting a new wave of technology, as Nike unveil the new ‘Nike Mind’. The Swoosh are stepping into the future to help their athletes gain complete body and mind control, evolving footwear into sensory tools, and Erling Haaland is right at the heart of the campaign.

News

Nike Reveal Aero-FIT Performance Apparel, Its Coolest Innovation Yet

As the game changes, so does the world around it. Today’s athletes are competing in a hotter, wetter environment — and Nike’s latest innovation is built to meet that new reality head-on. Introducing Aero-FIT, the brand’s pinnacle cooling technology designed to help athletes stay composed, dry and dominant, no matter the conditions.
Design Books and Magazines

Guinness World Records Drop First-Ever Football Edition Book

Football is a sport built on moments — those breathtaking flashes of brilliance that echo across generations. And now, Guinness World Records: Football Edition 2026 captures the lot. From Ronaldo’s unstoppable reign to the rise of new legends, the definitive record book of the world’s game has landed.
News

adidas Returns To South Africa: A Homecoming Of Pride, Power & Possibility

Fifteen years after the sound of vuvuzelas echoed through packed stadiums and the world turned its gaze to the Rainbow Nation, adidas is heading back to South Africa. The Three Stripes are set to once again adorn the kits of Bafana Bafana and Banyana Banyana, as adidas returns as the official technical partner to the South African Football Association (SAFA) from 2026.
Performance Football Apparel

The 10 Best Kit Sets Of The 25/26 Season

With the 25/26 season in full swing and kit drops now mostly complete across the continent, we’ve taken a deep dive into the wardrobes of Europe’s elite to spotlight the 10 best full kit sets of the campaign.
Interviews

More Than A Kit: Sergio Mareco Talks Us Through The Story Behind the 2026 Federation Home Threads…

A World Cup is always busy, but one thing is for sure – a kit design can speak a thousand words. Words of intent, words of a nation united. It can define a tournament way before any ball is kicked on the pitch. Sergio Mareco, one of the designers behind adidas’ 2026 Federation kits, took us through the journey of creating these latest looks.

Interviews

Three Nations, One Ball: Solene Stoermann and Hannes Schaefke Tell Us How adidas Designed Footbal…

The World Cup ball requires an icon, and for 2026, that is TRIONDA. A ball set to be the heartbeat of the upcoming tournament. You know we had to speak to the creative minds behind the process, talking all things from technology that transcends the game, to a visual design that will build a legacy.
Performance Football Equipment

Adidas Unveil 'Trionda' Official Match Ball For The 2026 FIFA World Cup

Football’s next big thing just dropped. Adidas show off the ‘Trionda’ for the first time, which will hit the pitch as the official match ball next summer in the 2026 World Cup. The design pays homage to all three host nations with some bold graphics, blending performance, aesthetics, and culture for the game’s biggest stage.
Performance Football Equipment

Shaping A Legacy: adidas & The World Cup Match Ball

Adidas have just unveiled Trionda, the Official Match Ball for the FIFA World Cup 2026. It joins a legendary line of balls from the Three Stripes, a tradition stretching back more than half a century. So what better time to look back at a legacy that spans 14 iconic designs and countless unforgettable moments?
Performance Football Boots

PUMA Turn Up The Heat With The ‘Hot Pursuit’ Pack

PUMA are closing out 2025 and setting the tone for 2026 with the launch of the ‘Hot Pursuit’ Pack, a fiery refresh that brings bold new looks to the Future 8, Ultra 6, and the timeless King.
Performance Football Apparel

Portland Hearts Of Pine Blaze A Trail With New hummel Third Kit

Maine has its own way of doing things. That’s been the mantra since Portland Hearts of Pine burst onto the USL scene, and their latest release with hummel doubles down on that ethos. The club has unveiled the Blaze Kit—a jersey that’s as bold as it is rooted, a first-of-its-kind in global football.
Events

Nike's Toma El Juego Train Pulls Up At Mexico City

After lighting up Los Angeles and Seoul, Nike’s Toma El Juego has touched down in Mexico City — the brand’s global street football platform making its Latin American debut in a way that only the Mexican capital could deliver.
Features

Who Will Be The First Sport Brand To Appoint A Creative Director For Football?

Football culture isn’t what it used to be; it’s continually evolving, expanding, and crossing borders with stark abandon. As fans, players and clubs ride the wave, is it time for brands to take yet another leaf out of the fashion world’s book and seriously consider bringing in a Creative Director to steer the ship?
Features

Only I Decide: Tim Ream On Resilience, Doubt, & Proving People Wrong

As Virtual Soccer Schools (VSS) launches a new campaign to tackle the youth mental health crisis, USMNT captain and VSS Trustee Tim Ream pens a powerful piece for SoccerBible — a reflection on resilience shaped by the recent Gold Cup Final defeat and his sights on the 2026 World Cup on home soil.
News

Is Lamine Yamal Set To Take The Mantle From Messi At adidas Football?

There’s a shift happening. A generational baton being passed from one icon to the next. From Rosario to Rocafonda. From one D10S to a new prodigy. Lamine Yamal, Barcelona’s boy wonder, is on the cusp of a new era—not just for club and country, but for adidas Football.

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