Continuing their ever-expanding foray into football, Slam Jam have been revealed as the latest lifestyle brand to collaborate with AC Milan on their fourth kit, which was revealed and debuted in the Serie A side’s match with Parma.
It feels like 2026 is the year of Slam Jam in football. The Italian streetwear label have stepped into the AC Milan universe as the latest lifestyle powerhouse to shape the Rossoneri’s fourth kit. And honestly, despite the Serie A slip-up against Parma (yeah, let’s quietly park that result over there) the debut of this kit and collection was a win in every sense that actually matters.
Over the last few seasons, PUMA and AC Milan have turned their fourth shirt into a sort of annual creative pilgrimage, tapping into labels that sit just outside of football. We’ve had the technical finesse of NEMEN in 2022, the couture-meets-club-culture cut from Koché in 2023, the angular energy of Pleasures in 2024, and the Off-White stamp in 2025 that felt like Milan swaggering into a gallery space with studs on. Now, it’s the turn of Slam Jam, and if you’ve been paying even a fraction of attention lately, you’ll know they’ve basically set up camp in football culture’s front garden.
From that Nike Total 90 link up to adidas F50 collab to Umbro capsules dripping in nostalgia, Slam Jam have been everywhere. And with this project, they’ve done something I always appreciate: they’ve taken the club’s heritage and stripped it back, sharpened it, and rebuilt it into a modern shape that speaks the language of now without losing sight of the badge.
Slam Jam’s work here blends contemporary street-level aesthetics with Milan’s historic symbols, resulting in a visual expression that just feels… intentional. You can see the cross-sections of football, fashion, and culture colliding in a way that doesn’t try too hard. Milan have always been global — an emblem that travels. This just reinforces that.
And then there’s the design itself. For me, the simplicity is the knockout punch. No smoke. No mirrors. Just clean block paneling in those traditional AC Milan colours, long sleeves, a proper collar – it all snaps together with a confidence that doesn’t need to shout. In an age where shirt design often swings wildly between brilliant maximalism and “we probably should’ve stopped three sketches earlier”, this feels like a reminder of how powerful restraint can be. It’s classic without being predictable. Sharp without being sterile. Street without being forced.
Of course, Slam Jam and PUMA didn’t stop at the shirt, with the entire collection sliding right into that same mood. The arrival tracksuit? Pure heat. The kind of piece you don’t just wear to the stadium; you wear it because you know someone will ask you where you got it. And when you’re rolling out Zlatan and Megan Thee Stallion to bring attention and you’re setting a tone.
This is Milan making a statement about who they are in 2026: culturally fluent, globally wired, creatively fearless.
Now, all that’s left is for the team to match the energy on the pitch. Because if the performances start aligning with the aesthetic, the Rossoneri won’t just look the part, they’ll own it.
You can pre-order the AC Milan x Slam Jam jersey at store.acmilan.com