Creative Soccer Culture

PUMA Reveal Chivas 2026 Third Shirt

PUMA and Chivas de Guadalajara step away from tradition for the latest drop, unveiling a third shirt for the 2026 Clausura that leans fully into premium territory.

Landing in a bold royal blue, the new Chivas third kit design from PUMA immediately sets itself apart from the club’s iconic red and white. The base is dressed with vertical striping, but this isn’t your standard pinstripe affair — look closer and you’ll spot the club’s monogram subtly woven into the lines, fading out in a degraded pattern as they run towards the hem. It’s a refined detail that rewards a second glance, and one that gives the shirt a strong sense of depth and identity.

Adding to that elevated feel is the use of shimmering gold across the crest, sponsor marks and trim. The metallic accents pop beautifully against the blue base, delivering a luxe aesthetic that feels more fashion-forward than matchday staple — exactly what you want from a third kit.

Rounding things off is a special commemorative badge placed on the collar, marking Chivas’ 120th anniversary. It’s a tasteful nod to the club’s immense history, celebrating over a century of legacy for one of Mexican football’s most storied institutions, without overpowering the overall design.

Following on from Man City's CNY Fourth Kit this week, PUMA continue to show confidence in pushing boundaries with alternate kits, and this one hits the sweet spot: bold without being brash, modern while still rooted in club identity. A third shirt designed to turn heads, on the pitch, in the stands, and well beyond, just as it should.

Shop the Chivas 2026 third shirt on the club's online store.

Author
Daniel Jones

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