Football shirts carry weight far beyond the 90 minutes they’re built for. Stitched with history, identity, and the subtle power to travel from stadium seats to city streets. In Copenhagen, one of Denmark’s oldest clubs is reminding us just how rich a football shirt can be.
They've done it before, and they've done it again. Boldklubben af 1893, better known as B.93, have dropped their latest home and away kits with PUMA. Now, one thing is obvious – these are clean. Timeless pieces that will never go out of fashion. But look closer and you’ll see a whole local story playing out within the fabric of the shirts.
The home shirt stays sharp and minimal, drenched in white with crisp black trimmings on the collar and cuffs. It’s a design that nods to Scandi aesthetics with an effortless, stripped back look that is built for timeless appeal. The away shirt, however, shifts gears. Pulling more on heritage, the design almost feels from another era. A navy canvas elevated with subtle white pinstripes and a stunning fold over collar. Vintage through and through. This is a piece that looks just at home on the streets of Nyhaven as it does on the pitch.
Shot in a setting that mirror Copenhagen’s rhythm, at the Taverna Kreta restaurant, these threads become more than just kits. They become a part of the city. A city where fashion and aesthetics thrive. And that’s where the magic lies. These football shirts are the perfect example of the beautiful intersection of football, fashion, music, and street culture.
Both shirts available now via shop.b93.dk
