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A Concorde Moment refers to a point "where great leaps are made in science or engineering and are then never used or retired because they are not business effective". We present the case of the Nike Mercurial Vapor Superfly III, which in 2011 delivered Nike Flywire technology, Nike Sense traction and a price tag of £280.00.
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Christmas has come early. Nike have unveiled their second new Mercurial colourway in as many days. SoccerBible can unveil the new White/Blue/Volt Nike Superfly III football boots – another great addition to Nike's 2012 line up.
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Hundreds of you asked your questions on Facebook in the build up to CR7 Live and now you can watch Nike Mercurial designer, Andy Cain and special guest, Cristiano Ronaldo, talk about the new CR7 Mercurial football boots!
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Madrid recently played host to the official launch of the new Nike CR7 Collection. Cristiano Ronaldo, Nike's poster boy for a generation, gave a much-anticipated appearance to launch his new CR7 line, headlined by his third signature Nike soccer shoe – the Blue/Red/Obsidian Nike CR7 Mercurial Superfly III.
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Not content with releasing the brand new T90's, Nike had decided to vamp up all their boot silo's with new colourways, and the Vapor Superfly has had quite possibly the most dramatic makeover. The new Volt/Purple/Retro colours are certainly eye-catching, and as this is a Superfly we're expecting plenty of reaction...
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Looks familiar right? Arguably the most iconic Nike Mercurial colourway will be returning to football pitches across the globe for the 2011/12 season. What a way to kick-off a new campaign! Cristiano Ronaldo and co. will step back in time with a colourway that marked the revolution of the Mercurial range in 2008.
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Tweet Last year, Nike introduced to a soccer shoe that set a new standard in signature boot design. The CR7 Safari Superfly II shook the boot world like nothing before, sending ripples through the boot community on its path to becoming the most talked
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As we've come to expect with some of Nike's highest profile boot releases, the American sports giants have produced a typically elaborate and over-the-top presentation case for their new Nike Superfly III! As with everything we receive here at SoccerBible HQ, we're keen to share it with our SoccerBible fans!
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Numerous boxes of Nike Superfly III boots have passed through SoccerBible HQ since their release. We've had a chance to play test the new boots (full play-test will be coming next week!) and gain a more hands on perspective of the new features the Superfly III brings to the table.
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*COMPETITION CLOSED* Congratulations to Michael Hilton who was selected as the winner of a personalised pair of Nike Superfly III football boots! Stay tuned for more SoccerBible competitions...
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