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The Nike machine has kicked into overdrive in recent weeks. It's easy to get caught up in the madness of the modern boot world, but the recent arrival of the Nike Premier has pulled on the heartstrings of every nostalgic boot lover. They're a welcome reminder of how the game used to be.
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While in Rio for the launch of the Nike HyperVenom, the SoccerBible team had the chance to chat to two of Nike's Football's head honchos. Speaking exclusively to SoccerBible, Phil McCartney (VP Nike Football Footwear) and Martin Lotti (VP Nike Football Design), broke down the concept behind the Nike HyperVenom.
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We don't know what kind of cafeteria food they're feeding the designers at adidas HQ, but the three stripes are cooking up some crazy innovations like there's no tomorrow. Yesterday we spent the day at the #adidaslab in central London and having already heard rumours of a sub 100g football boot, were fairly excited.
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The folks at PUMA have conducted a quick pre Champions League Q&A with Dortmund star-man Marco Reus. After kitting him out with his latest pair of PUMA PowerCat boots for the final at Wembley, the 23-year-old explained his feelings going into the biggest game of his career so far.
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With the much anticipated all German Champions league final nearly here, we had a quick chat with Aston Villa manager and ex-Borussia Dortmund player Paul Lambert about what it feels like to taste Champions League glory. Lambert was part of the Dortmund side that beat Juventus in the 1997 final. So what advice would he give to the BVB players on Saturday?
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To help launch the new England home shirt, Nike called on the services of Arsenal duo Alex Oxlade-Chamberlain and Jack Wilshere. Both players returned to their boyhood clubs to award one youngster with the honour of becoming the first in the country to get their hands on the jersey.
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Dani Alves has enjoyed in his own words, a "curious" relationship with adidas - maybe because he's returned to the brand where it all began for him. Barca's buccaneering right-back is considered one of the best in the world, which explains adidas' decision to give him a spot in their Nitrocharge commercial. Not least for his unquestionable persona.
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Spanish playmaker Javi Martinez has lived up to his hefty price-tag since signing for Bayern Munich last season. The combative midfielder has emerged as a dominant weapon for the Bundesliga champions. An imposing player with raw physicality, Martinez is a perfect fit for the new adidas Nitrocharge.
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The launch of the new adidas Nitrocharge 1.0 has challenged adidas with mustering a new squad of players, players who will wear the boot on the grandest stages in world football. On set for the adidas Nitrocharge commercial in Barcelona' s Estadi Olimpic, we caught up the three players selected to headline the Nitrocharge roster.
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The man behind the new PUMA evoSPEED 1.2 Pascal Van Essen sits down with us to discuss the brands stylish new speed boots. Unveiled for the first time this week in a slick Black/Yellow/Blue colour-combo, the new evoSPEED 1.2 football boots take inspiration from the airflow lines found on race cars.
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