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Chelsea have unveiled their new adidas away shirt for the upcoming 2013/14 season. Mourinho's back in London town and adidas have designed a slick new kit for the Special One to lead the Blues in on their travels next season.
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Fresh off the back of leading his side to Europa League Final success in Amsterdam, adidas have brought all 203 of Frank Lampard's club record goals to life using a live 3D info-graphic at Stamford Bridge.
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Prior to the full reveal of the new 2013/14 Chelsea home kit, adidas asked fans to pre-order the new jersey without seeing it. For one lucky fan, it wasn't a case of waiting for the shirt to arrive at his front door. Chelsea maestro Juan Mata took delivery duties upon himself, surprising everyone - besides the oblivious receptionist - at a London office to hand over the shirt.
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Chelsea become the first Premier League club to reveal their uniform for the forthcoming 2013/14 season...and it's blue! Following on from the unforgettable tease campaign, adidas have today unveiled the new Chelsea home kit, taking inspiration from past legendary shirts worn by Chelsea greats.
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You've seen the video and images, but now we can give you a closer look at how adidas created one of the most talked about launch campaigns in recent years. As part of adidas' campaign to launch Chelsea's new home strip, a selection of Blues stars were called into Halliford Studios in Surrey for some special filming.
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Today adidas have launched the campaign we've all been waiting for! We knew adidas were working on something special for the forthcoming launch of the 2013/13 Chelsea Home kit and they haven't left us disappointed! After spending two hours on set with some of Chelsea's biggest stars, adidas have created an epic piece of film and imagery that is unlike anything we've seen before!
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Replica season is almost here and Premier League giants Chelsea will soon become the first European club to unveil their new look for next season. Kit suppliers adidas can confirm that they are on the verge their most exciting launch to date, as they prepare to reveal the new Chelsea 2013/14 home kit.
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There was a massive shock in the boot world this weekend, as leading Nike athlete Fernando Torres stunned all by opting to wear adidas Predator football boots. Such a move could potentially signal a major coup by adidas, who may have lured Spain and Chelsea team-mates Fernando Torres and Juan Mata.
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On shoot with our pals at adidas, we recently visited Chelsea's Cobham Training Centre to sit down with the Blues new boy. Demba Ba is currently one of the Premier League's top goal scorers wearing the adidas f50, forming part of adidas' lethal line-up of strikers alongside the likes of Luis Suarez, Robin Van Persie and Michu.
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As Chelsea prepare to carry the crown of European Champions with a bolstered squad welcomed by new arrivals Hazard, Oscar & Marin, the Blues have revealed their adidas 2012/13 Chelsea Third Kit. The new Chelsea Third Kit completes the clubs replica line-up for 2012/13. The strip features a striking combination of 'sun' yellow and black...
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