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n today's game, your style off pitch is becoming more important in defining who you are as a player. AC Milan striker Alexandre Pato features in this new Nike Sportswear video that takes a more personal look into the lifestyle of the speedy Brazilian.

Nike have launched their much anticipated T90 Strike Counter Facebook App, which allows players at any level to record and socialise their scored goals in a new and innovative way. To help launch the T90 Strike Counter, Nike have recruited star players Sneijder, Pato and Higuain in this dynamic video to show the counter in action.

It's kick off time! With the new season already ahead for many leagues across the world and the official curtain-raiser to the new Premier League season all taking place this weekend, it's been a busy week for the intrepid SoccerBible Boot Spotters

Ok so we know this game was a little while ago, but who wouldn't want to see Brazilian flair competing against Italian class again! Especially when you've got the likes of Ronaldinho, Pirlo, Robinho, Toni

Many pro players including Cristiano Ronaldo, Didier Drogba and Alexandre Pato are benefitting from Nike's Flywire technology in their Mercurial Vapor Superfly football boots. We thought we'd find out more about the technology that Nike have developed so they can produce ultra-light football boots!