Premier League champions Chelsea have revealed their new away football shirt, to be worn during the 10/11 season. The adidas designed Chelsea Away shirt features an original design and colour scheme, and will be worn by star players John Terry, Frank Lampard and Didier Drogba as they defend their Premier League crown.
The adidas Chelsea 10/11 Away Football Kit features quite a distinctive orange and black colourway, with striped patterning adorning the front and back of the shirt. The use of a bright colour on a Chelsea away shirt doesn't come as a surprise, in recent years Chelsea have used eye-catching colours for their away strips, who can forget their fluourescent yellow kit!
It also hasn't escaped our attention that this new adidas Chelsea Away Football Strip 10/11, would be a great match for the new black/warning orange adiPure's, that could be worn by a certain Mr Lampard.
Once again adidas are pushing the boundaries of what athletes can expect from their football apparel, enabling them to perform at their peak at all times. The 10/11 Chelsea Away Soccer Jerseys are equipped with TechFit technology which helps improve speed, prolongs endurance and gives greater proprioception.
The 2010 Chelsea Replica Football Shirt features Climacool technology which regulates the player's micro-climate through high performance, moisture wicking fabrications. Allowing heat and sweat to escape, while bringing cooling air into contact with player's skin.
The inspiration for the Chelsea Football Shirt new 10/11, has come from looking back through the club's history during the 70's, 80's and 90's. All these elements come together in a football shirt that is 100% Chelsea with a very modern look, and an excellent promotional campaign using artwork from the famous English pop artist Peter Blake.
The new Chelsea Away Kit 10/11 will be available to pre-order from 15th July, and is expected to go on general sale from 5th August. Fans can expect to part with the regular price of around £45 GBP / $65 USD to own the new 10/11 Chelsea Away Football Shirt, and we'd love to hear the fans reactions to this very different and distinctive styled Chelsea football shirt...